What is Pega Customer Decision Hub?
Businesses that invested in first-generation customer relationship management software have undoubtedly seen benefits, for example in customer data aggregation and performance reporting. But with time in service, the substantial shortcomings of legacy customer relationship management software have become clear. Pegasystems, the acknowledged leader in business process management and CRM solutions, now offers a next-generation CRM platform that transcends legacy CRM to deliver customer relationship management that's intelligent, differentiated, and agile.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
99 Plan to Renew
92 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Pega Customer Decision Hub?
Pros
- Efficient Service
- Effective Service
- Caring
- Saves Time
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Marketing Management
Lead Management
Collaboration
Customer Service Management
Telephony and Call Center Management
Activity and Workflow Management
Account and Contact Management
Analytics and Reporting
Quote Contract and Proposal
Sales Management
Mobile
Vendor Capability Ratings
Ease of IT Administration
Vendor Support
Ease of Data Integration
Availability and Quality of Training
Business Value Created
Quality of Features
Ease of Implementation
Product Strategy and Rate of Improvement
Breadth of Features
Usability and Intuitiveness
Ease of Customization
Pega Customer Decision Hub Reviews
Carlotta P.
- Role: Public Sector
- Industry: Consulting
- Involvement: End User of Application
Submitted Jan 2023
An effective marketing tool.
Likeliness to Recommend
What differentiates Pega Customer Decision Hub from other similar products?
A filter prioritizes and automates which suggestions and actions should be followed so that no detailed recommendations may be provided, preventing duplicate proposals from being made to the same client or others. By doing this, suggestions will sound different. A business can eliminate time-consuming and expensive tasks by utilizing IT and AI.
What is your favorite aspect of this product?
The optimal course of action is decided after compiling information from various sources in one location. Users can deliver change utilizing a successful approach thanks to the business-led change. The account team not only comprehends the demands and difficulties of the organization but also supports its long-term plans and objectives. Our entire marketing strategy is built around Pega. Our business already uses CRM, direct mail, and email, and we want to add ads and domains for websites.
What do you dislike most about this product?
Even though Pega does away with the necessity for source codes, there are a few unusual situations when a particular requirement needs more help from Pega. The system may become unstable and lose OOB functionality due to adding custom code.
What recommendations would you give to someone considering this product?
Despite having a superb combination of features, Pega CDH deployment took longer than anticipated and required more technical know-how. When customers have a better experience, they provide better customer feedback. Quick planning enables you to make the best choice possible. It is an excellent tool used by retail customer service agents, the digital channel, and integrated across all business channels.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Princeton S.
- Role: Public Sector
- Industry: Consulting
- Involvement: End User of Application
Submitted Dec 2022
A mature approach to decision-making
Likeliness to Recommend
What differentiates Pega Customer Decision Hub from other similar products?
By prioritizing and automating which suggestions and actions should be taken, a filter prevents duplicate proposals from being made to the same client or others. This will stop submissions from sounding the same. Workflows using IT and AI relieve the company of time-consuming and expensive tasks.
What is your favorite aspect of this product?
Filters are essential since they stop suggestions from being made twice for the same or different customers while automating and prioritizing the best advice and course of action. Value, experience, sustainability, scalability, marketing business actions, and behavior before, through, and following their operations to acquire acceptable results and improve them immediately, allowing more excellent offers and better and more efficient experiences.
What do you dislike most about this product?
Although the program is accessible to beginners, understanding its surroundings, resources, and features is crucial for maximizing productivity. The platform is expensive; therefore, depending on the needs of the business, it may or may not be purchased and put into the cloud. The management of data might be improved. For example, Pega occasionally encountered bugs preventing their software from functioning correctly on the cloud infrastructure they had built.
What recommendations would you give to someone considering this product?
It would be beneficial if Pega made additional expenditures to interface with data visualization programs like Qlik effortlessly. To ensure that its technology can be created swiftly enough to keep up with its clients' expanding needs, Pega should move more quickly. A steep learning curve should be included when utilizing AI adaptive statistics, and the product's capabilities and out-of-the-box capability might be specified.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Radhika C.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2022
An easy way to start marketing
Likeliness to Recommend
What differentiates Pega Customer Decision Hub from other similar products?
They must be developed considering all these elements and the security measures around data collecting, use, and handling. This will assist in discouraging companies from using biased data, enhancing data, and—most importantly—breaching data and privacy laws. It makes it easier for users to visualize and specify these strategies, enabling precise real-time predictive and adaptive analytics on client behavior.
What is your favorite aspect of this product?
Information is compiled from several sources in one place to choose the best course of action. Users can deploy change using a successful process because of the business-led change. The account team understands the needs and challenges of the business and supports future strategy and goals. Pega serves as the foundation for all of our marketing initiatives. We already use it for CRM, direct mail, and email, and we want to add adverts to our account and website domains.
What do you dislike most about this product?
Pega eliminates the need for source codes, and there are a few unique circumstances where a particular requirement receives little to no assistance from Pega. Adding custom code can degrade OOB functionality and cause instability in the system. Before they can be made, new products must undergo a business analysis process, QA testing, and SCRUM-based production.
What recommendations would you give to someone considering this product?
Although Pega CDH is a fantastic combination of capabilities, deploying it took longer than expected and required more technical expertise. Better customer feedback is produced when customers have a better experience. An outstanding tool used by retail customer care agents, the digital channel, and integrated across all business channels, quick planning enables you to make the best decision possible.
Pros
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
- Trustworthy