What is MailerLite?
MailerLite is an easy to use email marketing solution that helps to create advanced email marketing campaigns with features like automation, landing pages and surveys. It provides you with digital marketing tools to grow your audience faster and drive revenue smarter.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
1
Since last award
92 Plan to Renew
1
Since last award
89 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love MailerLite?
Pros
- Reliable
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Auto-Responders
Segmentation
Dynamic Content
Email Templates
A/B Testing
Campaign Management
Contact Database
Mobile Optimized
Content Authoring
Text Messaging
Vendor Capability Ratings
Ease of Implementation
Ease of Data Integration
Ease of IT Administration
Quality of Features
Ease of Customization
Usability and Intuitiveness
Business Value Created
Breadth of Features
Availability and Quality of Training
Product Strategy and Rate of Improvement
Vendor Support
MailerLite Reviews
Ojasvi A.
- Role: Industry Specific Role
- Industry: Consulting
- Involvement: End User of Application
Submitted Jun 2022
A speedy and easy email software.
Likeliness to Recommend
What differentiates MailerLite from other similar products?
MailerLite provides low-cost email campaigns that are done well! Because of its basic UI, quick navigation, and convenient email builder, it is great for new business. Several email marketing platforms are prohibitively costly, and their free versions are just laughable. However, Mailerlite's free version is among the most fully-featured tools in the business, with some premium capabilities included. I also like the option of categorizing subscribers into Categories and Sections.
What is your favorite aspect of this product?
I can utilize a Shopify tool named Mechanic to upload several configuration options into MailerLite which I could utilize for extensive client categorization. The convenience of creating Shopify email processes such as dropped cart retrieval, design quality, and listing administration and building tools. Automation processes, customer tagging, categorization, and a home page editor are all integrated, enabling the management of even the most complicated initiatives. The layout is simple and intuitive, making it simple to browse through many settings.
What do you dislike most about this product?
Although this isn't exactly a negative factor if it keeps its delivery price high, it might be too much for many people who are just getting started. I dislike that MailerLite requires two-factor authentications upon login (this must not occur if this setting is not enabled). Furthermore, the WordPress integration is restricted to signup pages, which is rather restrictive in my situation.
What recommendations would you give to someone considering this product?
MailerLite is a simple email marketing solution. MailerLite would be the greatest choice for someone just starting up with email campaigns. Take a chance!
Pros
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
- Efficient Service
Zedekiah B.
- Role: Human Resources
- Industry: Consulting
- Involvement: End User of Application
Submitted Jun 2022
My Experience With MailerLite
Likeliness to Recommend
What differentiates MailerLite from other similar products?
MailerLite is a great email marketing software. In addition, it comes with email automation features and is affordable too.
What is your favorite aspect of this product?
MailerLite is pocket friendly. It's resourceful Makes email marketing and automation easy It's effortless to use
What do you dislike most about this product?
No complaints as MailerLite is the best
What recommendations would you give to someone considering this product?
For business email marketing, MailerLite offers best features and I recommend it. It's affordable too.
Pros
- Helps Innovate
- Continually Improving Product
- Enables Productivity
- Trustworthy
Oumarou S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2022
Lite but powerful
Likeliness to Recommend
What differentiates MailerLite from other similar products?
Mailer is different in the pricing and custommer support
What is your favorite aspect of this product?
it ease of use and efficiency
What do you dislike most about this product?
nothing. i love everything so far
What recommendations would you give to someone considering this product?
do not hesitate
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Unique Features
