What is Magnolia Digital Experience Platform?
As a platform for your digital business, Magnolia lets you integrate all the different pieces of your digital infrastructure, giving your team easy-to-use, task-focused apps and providing your customers with a great experience on every digital touchpoint that matters.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
1
Since last award
100 Plan to Renew
89 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Magnolia Digital Experience Platform?
Pros
- Enables Productivity
- Respectful
- Generous Negotitation
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
E-Commerce Integration
Digital Asset Management
Analytics and Reporting
Multi Channel Support
Translation Facilitation
Content Repository
Web Publishing Capabilities
Content Security
Standard Templates
Social Media Integration
Management Interface
Vendor Capability Ratings
Availability and Quality of Training
Ease of Implementation
Breadth of Features
Quality of Features
Business Value Created
Vendor Support
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of IT Administration
Magnolia Digital Experience Platform Reviews
Gonzalo B.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Mar 2024
Seamless multisite management.
Likeliness to Recommend
What differentiates Magnolia Digital Experience Platform from other similar products?
Compared to WordPress, Magnolia offers greater flexibility, extensibility, multilingual support and seamless multisite management, integrations, scalability, and higher performance.
What is your favorite aspect of this product?
It is a high-end CMS for complex and demanding websites, offering large-scale advanced features such as customization and integration capabilities.
What do you dislike most about this product?
I like everything, it is highly flexible.
What recommendations would you give to someone considering this product?
Magnolia provides seamless multisite management, allowing you to easily manage multiple websites in a single instance in a simple manner.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Vijay K.
- Role: Information Technology
- Industry: Finance
- Involvement: Vendor Selection and Purchasing
Submitted Mar 2024
Great value for creative teams
Likeliness to Recommend
What differentiates Magnolia Digital Experience Platform from other similar products?
magnolia provides flexibility for content delivery.
What is your favorite aspect of this product?
user-friendly content management and a flexible platform
What do you dislike most about this product?
Magnolia DXP might be priced higher than some competing solutions
What recommendations would you give to someone considering this product?
Magnolia excels at empowering teams and streamlining workflows.
Pros
- Helps Innovate
- Trustworthy
- Unique Features
- Efficient Service
Ardi S.
- Role: Sales Marketing
- Industry: Banking
- Involvement: End User of Application
Submitted Jan 2024
A Great Platform for Digital Marketing Campaigns
Likeliness to Recommend
What differentiates Magnolia Digital Experience Platform from other similar products?
Magnolia’s DX Platform is an excellent choice for digital marketing campaigns. It is the most comprehensive CMS available that can orchestrate multichannel campaigns while maintaining a seamless brand experience. With Magnolia, marketing teams can maximize sales pipeline effectiveness by empowering themselves with consistent messaging and tailored digital engagement.
What is your favorite aspect of this product?
Additionally, Magnolia’s unified product information management (PIM) lays the foundation for consistent product data utilization across online and offline touchpoints. By centralizing inventory catalogs, partner product listings, and published website content, confusing or conflicting product information becomes a thing of the past. Additionally, AI-powered tools such as automated price optimization provide campaigns with incremental assistance.
What do you dislike most about this product?
Less technical users may encounter challenges in complex areas of the interface, such as the page editor, which may require initial guidance from a developer. However, Magnolia provides comprehensive training to bridge skill gaps, and its flexibility requires strong cross-functional alignment for long-term success.
What recommendations would you give to someone considering this product?
For marketing leaders tasked with orchestrating data-driven campaign ecosystems, Magnolia offers unparalleled capabilities. Magnolia offers a unified PIM, expansive personalization tools, and marketplace execution all in one intuitive interface that is fine-tuned for sales productivity. By consolidating all the touch points of modern multichannel campaigns, including web, mobile, social, and in-person interactions, into a single platform, it accelerates marketing and delivers results with confidence.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Unique Features
