What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Reliable
- Performance Enhancing
- Respectful
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Basic Reporting and Analytics
Auto-Responders
Sales Intelligence & Conversion Rates
Email Templates
SPAM Compliance
Content Authoring
Dynamic Content
Text Messaging
Vendor Capability Ratings
Business Value Created
Breadth of Features
Product Strategy and Rate of Improvement
Quality of Features
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
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Marketing Platforms - Enterprise
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Marketing Automation - B2C
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Marketing Automation - B2B
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Website Analytics
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews
Awais S.
- Role: Human Resources
- Industry: Manufacturing
- Involvement: Business Leader or Manager
Submitted Jan 2024
Super nice to have this. Makes contacting people e
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Haven’t used other softwares
What is your favorite aspect of this product?
Makes contacting people easier
What do you dislike most about this product?
Interface
What recommendations would you give to someone considering this product?
please make it more customised and add more filters
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Primo G.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2024
Amazing software to use !
Likeliness to Recommend
What is your favorite aspect of this product?
For its user friendly interface and marketing tools.
What do you dislike most about this product?
the cost its a bit high for the latest version.
What recommendations would you give to someone considering this product?
it goods for marketing people. by giving them a option to easoily navigate the marketing tools.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Respectful
Sunil D.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jan 2024
Comprehensive but less intuitive
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Developer friendly well structured data modeling Easily integrates with other tool Detailed api at no extra cost In-depth Multichannel Support
What is your favorite aspect of this product?
Inbuilt Powerful dashboard builders Ability to add custom fields and custom validation. Filtered view, custom screens and fined grained access control
What do you dislike most about this product?
Sometime slow to switch screens. Not very intuitive to use a lot of technicalities in configuration. e.g no dedicated marketing contact management etc.
What recommendations would you give to someone considering this product?
Great if you have a set marketing function, not a great value proposition for first-time users or very small/tiny marketing team.
Pros
- Helps Innovate
- Reliable
- Generous Negotitation
- Continually Improving Product
