Geotab Customer Reviews 2025 | Fleet Management

This content is currently locked.

Your current McLean & Company subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative

Or Call Us:
1-877-281-0480 (US/CAN) or
+1-703-544-9513 (International)

Geotab

Composite Score

7.9 /10

CX Score

8.1 /10

33 Reviews Write a Review

What is Geotab?

Reduce fuel costs and take fleet efficiency to new heights.

Company Details

Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Geotab won the following awards in the Fleet Management category

Filter By

0 Top Rated Capabilities

2 Top Rated Features

Latest Award, 2025

2024 Data Quadrant Champion

2024

2 Top Rated Capabilities

6 Top Rated Features

2024

3 Top Rated Capabilities

7 Top Rated Features

2023

Geotab Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Geotab.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

Up 1
Since last award

98 Plan to Renew

Up 1
Since last award

78 Satisfaction of Cost Relative to Value

Up 1
Since last award

Product Experience

Negotiation and Contract

Conflict Resolution

Strategy & Innovation

Service Experience

undefined

{y}

{name}

Emotional Footprint Overview

Product Experience:: 92%
Negotiation and Contract:: 82%
Conflict Resolution:: 91%
Strategy & Innovation:: 94%
Service Experience:: 94%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Geotab?

4% Negative

10% Neutral

86% Positive

Pros

Inspires Innovation
Saves Time
Respectful
Fair

Feature Ratings

Average 79

Fuel Management

GPS Tracking

Asset Management

Vehicle Management

Vendor Management

Fleet Maintenance

Cargo Management

Driver Management

Inventory and Field Parts Management

Order Management

Dispatch Management

Vendor Capability Ratings

Average 78

Ease of Data Integration

Quality of Features

Business Value Created

Ease of Implementation

Ease of IT Administration

Breadth of Features

Vendor Support

Product Strategy and Rate of Improvement

Availability and Quality of Training

Usability and Intuitiveness

Ease of Customization

Geotab Reviews

Jess P.

Role: Operations
Industry: Utilities
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Nov 2022

Great Effort but offering to be desired

Likeliness to Recommend

6 /10

What differentiates Geotab from other similar products?

The difference for Geotab was that they were integrated with Holmman and thus ARI. It made doing business easy and allowed for seammless integration with Fleet Management Company.

What is your favorite aspect of this product?

Some of the reporting was interesting, but overall the interface felt outdated and antiquated.

What do you dislike most about this product?

I think overall some of the reporting methodologies were difficult and not intuitive. The interface itself felt dated and not modern but overall the data was pretty good. The product offering made it difficult to truly customize to our needs.

What recommendations would you give to someone considering this product?

Think about what matters most to you - ask a ton of questions in different ways. I found that sometimes we were essentially saying the same things but in different "languages" and it left things to be lost in translation.

Pros

Respectful
Reliable
Enables Productivity
Trustworthy

Cons

Inhibits Innovation
Slower Product Innovation
Less Performance Enhancing

Jossie A.

Role: Student Academic
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Nov 2022

Easy to use, but a bit pricey

Likeliness to Recommend

10 /10

What differentiates Geotab from other similar products?

have used other products that do the same job but cheaper

What is your favorite aspect of this product?

real time locations

What do you dislike most about this product?

the price and constant crashing

What recommendations would you give to someone considering this product?

do your research

Pros

Reliable
Performance Enhancing
Enables Productivity
Unique Features

Role: Student Academic
Industry: Transportation
Involvement: IT Development, Integration, and Administration

Validated Review

Anonymous Reviewer

Submitted Nov 2022

Great tutorial video

Likeliness to Recommend

9 /10

Pros

Helps Innovate
Continually Improving Product
Efficient Service
Effective Service

How We Deliver

Geotab

What is Geotab?

Company Details

Need Assistance?

Awards & Recognition

2024 Data Quadrant Champion

Geotab Ratings

89 Likeliness to Recommend

Up 1 Since last award

98 Plan to Renew

Up 1 Since last award

78 Satisfaction of Cost Relative to Value

Up 1 Since last award

Emotional Footprint Overview

Emotional Footprint Overview

+90 Net Emotional Footprint

How much do users love Geotab?

Chart

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Fuel Management Includes fuel mileage reporting, fuel usage, and fuel performance.

GPS Tracking Includes geo-fencing, real-time alerts, fleet tracking, Google maps, and mobile integration.

Asset Management Solution centralizes an inventory of all corporate assets and integrates with a risk assessment of assets.

Vehicle Management Includes vehicle tracking, tire usage, and vehicle performance analysis.

Vendor Management Consolidates all vendor information, tracks performance with metrics and KPIs, and evaluates risk with respect to sustainability, compliance, strategy, etc.

Fleet Maintenance Includes work orders, vehicle repair histories, preventative maintenance, and maintenance alerts.

Cargo Management Organize transaction data for delivery of goods and services. Includes tariff freight management, AWB database and management, quotes and warehouse processing.

Driver Management Includes driver profile and qualifications, driver history, driver assignments, and driver monitoring.

Inventory and Field Parts Management Includes full service lifecycle with van stocking, equipment purchasing tools, parts forecasting, and parts, tools, and other equipment queries and fulfillment.

Order Management Includes order entry, order processing, order tracking, and parts management.

Dispatch Management Includes customer qualification, work order management, route planning, and signature capture.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Geotab Reviews

Jess P.

Great Effort but offering to be desired

Likeliness to Recommend

Pros

Cons

Jossie A.

Easy to use, but a bit pricey

Likeliness to Recommend

Pros

Great tutorial video

Likeliness to Recommend

Pros

Most Popular Geotab Comparisons

GPS Insight

Samsara

Fleetio

Trimble Transportation & Fleet Management

Cetaris

Verizon Connect

Title

Up 1
Since last award

Up 1
Since last award

Up 1
Since last award

Feature Ratings

Fuel Management

GPS Tracking

Asset Management

Vehicle Management

Vendor Management

Fleet Maintenance

Cargo Management

Driver Management

Inventory and Field Parts Management

Order Management

Dispatch Management

Vendor Capability Ratings

Ease of Data Integration

Quality of Features

Business Value Created

Ease of Implementation

Ease of IT Administration

Breadth of Features

Vendor Support

Product Strategy and Rate of Improvement

Availability and Quality of Training

Usability and Intuitiveness

Ease of Customization