This content is currently locked.

Your current McLean & Company subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-877-281-0480 (US/CAN) or
+1-519-936-2659 (International)
Experiture Logo Award Winner Product Badge
Experiture Logo Award Winner Product Badge
Experiture

Experiture

Composite Score
8.8 /10
CX Score
9.0 /10
Category
Experiture
8.8 /10

What is Experiture?

Whether you are a B2B marketer looking to leverage your CRM data to attract and retain as many customers as possible – or you are a B2C marketer looking to maximize customer lifetime value – Experiture has a platform that fits your needs. Only Experiture offers software for both B2B and B2C marketers, which can leverage the data you already have to create coordinated, individualized cross-channel experiences that deliver the right message to the right audience, at the right time – without ongoing help from IT.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Experiture won the following awards in the Marketing Platforms - Midmarket category

Filter By

Experiture Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Experiture.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

93 Likeliness to Recommend

1
Since last award

100 Plan to Renew

95 Satisfaction of Cost Relative to Value

2
Since last award


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+100 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Experiture?

0% Negative
0% Neutral
100% Positive

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Feature Ratings

Average 94

Social Media Marketing Management

97

Advanced Campaign Management

96

Community Marketing Management

95

Multi Channel Integration

95

Email Marketing Automation

94

Marketing Workflow Management

94

Marketing Analytics

94

Marketing Operations Management

94

Mobile Marketing Management

93

Advanced Data Segmentation

91

Marketing Asset Management

89

Vendor Capability Ratings

Average 92

Usability and Intuitiveness

94

Business Value Created

94

Quality of Features

93

Availability and Quality of Training

93

Product Strategy and Rate of Improvement

92

Ease of IT Administration

92

Breadth of Features

92

Ease of Customization

91

Ease of Implementation

90

Vendor Support

89

Ease of Data Integration

89

Experiture Reviews

Rovert W.

  • Role: Public Sector
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

Powerful marketing tool.

Likeliness to Recommend

10 /10

What differentiates Experiture from other similar products?

You can launch, automated, alternative, or put into practice the most effective advertising techniques with the help of the fantastic and faultless email marketing tool. Many people adore the way that this software operates. The software also improved the working process and sped up your reach. Additionally, it offers an easy-to-use user interface that allows salespeople to create targeted, more specialized, and customized programs.

What is your favorite aspect of this product?

We discovered that their outward drip strategy was very successful in generating interest among potential new clients for a number of cutting-edge service offers. It has several benefits, but the main one is that you may use this amazing software while following the procedure. Customization ultimately led to numerous calls, conferences, and seven-figure bid amounts.

What do you dislike most about this product?

When utilizing the web design portion, there are a few design restrictions, and the reporting choices are also somewhat constrained; for example, it is impossible to report the delay between now and when leads are received and the time they are followed on it without examining each lead separately. The fact that occasionally the unique Call to actions made do not display in the greatest resolution or quality is another downside, in my opinion.

What recommendations would you give to someone considering this product?

This one will be very helpful to you because it has a number of intricate features and strategies that can improve brand management. So, if you want to keep up with the changing ecology, install the latest Experiture version that includes the intelligent interface. This one should be tried out by both experienced market strategists and novices.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Nitish K.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2022

One of the best multi-channel marketing platforms

Likeliness to Recommend

9 /10

What differentiates Experiture from other similar products?

Experiture has got a lot of features packed inside which lets you create automated campaigns and optimise it as per your need. Also, the UI is very intuitive and easy to understand. You can schedule different kind of email marketing campaigns using the tool which helps you improve ROI & sales for your business.

What is your favorite aspect of this product?

Their programmatic function enables to target correct cohorts with the right messaging at the right time and helps improve user's retention and engagement on the platform.

What do you dislike most about this product?

Though it's not really something I dislike per se but there could be more training materials around the product.

What recommendations would you give to someone considering this product?

If you are looking for a multi-channel marketing tool with a lot of features and a reasonable price, go ahead with it.

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Efficient Service

Kielo D.

  • Role: Sales Marketing
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

Experiture – A Unique Marketing Platform

Likeliness to Recommend

9 /10

What differentiates Experiture from other similar products?

It has intuitive interface and features. User can create and customize their dashboard according to their preference. It gives full-range features and authority to users’. This is quiet helpful for the users’.

What is your favorite aspect of this product?

This platform allows responses and answers to go into users’ inbox directly allowing them to reply there. It enhances the users’ way of marketing. It provides a number of business opportunities to users’.

What do you dislike most about this product?

It does not offer a free trial version. By this, user cannot abilities this platform offers. It is quiet complex and difficult to understand and use. Many users’ lose interest because of this kind of features.

What recommendations would you give to someone considering this product?

There should be free trial version for the users’. it would be better for their experience. The notification feature should be made better. The complexity should be removed for the users’ to understand it quickly.

Pros

  • Helps Innovate
  • Reliable
  • Effective Service
  • Caring

Most Popular Experiture Comparisons