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What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

Company Details


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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

7% Negative
5% Neutral
88% Positive

Pros

  • Security Protects
  • Reliable
  • Trustworthy
  • Respectful

Feature Ratings

Average 85

Email Delivery

90

Auto-Responders

86

Campaign Management

86

SPAM Compliance

85

Basic Reporting and Analytics

85

Segmentation

83

Email Templates

83

Contact Database

83

Surveys and Polling

83

Content Authoring

83

Sales Intelligence & Conversion Rates

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Ease of Implementation

86

Ease of IT Administration

85

Product Strategy and Rate of Improvement

84

Ease of Data Integration

84

Quality of Features

84

Usability and Intuitiveness

83

Availability and Quality of Training

82

Ease of Customization

81

Vendor Support

80

Breadth of Features

79

Constant Contact Reviews

LauraMay G.

  • Role: Information Technology
  • Industry: Not for Profit
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Aug 2022

Reliable & Easy to Use

Likeliness to Recommend

9 /10

What differentiates Constant Contact from other similar products?

I believe it's the industry standard. With the ability to do segments, tags, A/B testing, embedded website links, social media sharing, and myriad other features it's a great one-stop-shop experience.

What is your favorite aspect of this product?

It takes very little time to make beautiful emails that work on a variety of devices. I can see how it will look in the inbox, mobile phone, computer, tablet, etc. all before mailing.

What do you dislike most about this product?

I wish the event registration pages were more up-to-date.

What recommendations would you give to someone considering this product?

Take the time to create your lists, look through your stats, use the tags, and make sure you're getting the most of the included features.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Chris H.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2022

Constant Contact is easy to use and productive

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact's capacity to serve as both an email marketing platform and a social media scheduling tool is the primary reason I use it. This can only be done on this platform.

What is your favorite aspect of this product?

When it comes to designing emails, Constant Contact is a great tool. Email campaigns normally take me less than an hour to create. Campaigns for different lists and segments of the company may be easily organized.

What do you dislike most about this product?

Email addresses should be connected to clicks, and cross-referencing lists to see who is on comparable ones would be nice.

What recommendations would you give to someone considering this product?

This product is superior to MailChimp in my opinion. It's really user-friendly, and they seem to be making improvements all the time. Keep up to speed with new product developments and marketing suggestions by subscribing to their email list.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Ruby G.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2022

Easy to use and a very effective product

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

Constant Contact is an email marketing software provider. It offers cloud-based email marketing solutions to small businesses and nonprofits. Its main features include email analytics, automated email campaigns, and advanced automation tools.

What is your favorite aspect of this product?

Like most email marketing solutions, Constant Contact can be purchased as either a one-time purchase or as part of an ongoing subscription plan. The one-time purchase option provides access to all of the software's features for one year. The subscription model allows users to choose the length of their subscription based on their needs, and then automatically renews each month until canceled. Both options come with access to Constant Contact’s extensive library of templates, which can be used to design any type of email campaign.

What do you dislike most about this product?

It should introduce more features soon.

What recommendations would you give to someone considering this product?

Constant Contact helps you to keep track of all your emails, mailing lists and contacts in one place. It also allows you to automatically tailor your messages depending on what recipients have previously engaged with. Constant Contact is especially useful because it integrates with the other tools listed above, so you can easily manage the entire process from start to finish. It makes it easy to segment your campaign based on recipient type (ex: business owners vs. regular customers), save time by automating repetitive tasks like sending out newsletters, and even search for contacts based on attributes like location, company size or industry

Pros

  • Efficient Service
  • Effective Service
  • Caring
  • Saves Time

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