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What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

Company Details


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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

7% Negative
5% Neutral
88% Positive

Pros

  • Security Protects
  • Reliable
  • Trustworthy
  • Respectful

Feature Ratings

Average 85

Email Delivery

90

Auto-Responders

86

Campaign Management

86

SPAM Compliance

85

Basic Reporting and Analytics

85

Segmentation

83

Email Templates

83

Contact Database

83

Surveys and Polling

83

Content Authoring

83

Sales Intelligence & Conversion Rates

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Ease of Implementation

86

Ease of IT Administration

85

Product Strategy and Rate of Improvement

84

Ease of Data Integration

84

Quality of Features

84

Usability and Intuitiveness

83

Availability and Quality of Training

82

Ease of Customization

81

Vendor Support

80

Breadth of Features

79

Constant Contact Reviews

Moosin S.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

A User-Friendly Marketing Platform

Likeliness to Recommend

9 /10

What differentiates Constant Contact from other similar products?

Constant Contact is known for its user-friendly interface and wide range of email marketing features, including customizable templates, automation workflows, and integrations with social media platforms.

What is your favorite aspect of this product?

One of the standout features of Constant Contact is its integration with social media platforms, which allows you to schedule and publish posts across multiple channels from within the platform. This can save time and make it easier to manage your social media presence.

What do you dislike most about this product?

One potential drawback of Constant Contact is that it may not offer as many advanced features as some of the more comprehensive marketing platforms on the market.

What recommendations would you give to someone considering this product?

If you're looking for an easy-to-use email marketing platform with strong social media integration, Constant Contact is worth considering. It's particularly well-suited for small businesses and organizations with limited marketing budgets. Just keep in mind that it may not offer all of the advanced features of some other platforms.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Rose M.

  • Role: Industry Specific Role
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

Email marketing has become more professional.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

If one of your next stages is to build your list, Constant Contact can aid in that growth via landing sites, leads from social media ads on Facebook and Instagram, and even SMS text messaging. The ideal software for assisting you in keeping in touch with those significant individuals who can have a great impact on our corporation is Constant Contact.

What is your favorite aspect of this product?

They can be effective, like any other email marketing tactic. It's simple to create emails for a quick email campaign. There are an abundance of template options and characteristics that allow for drag and drop. Additionally, compared to other clients, it appears that their email system is much more responsive. Additionally, their services are available for user registration, A/B Testing.

What do you dislike most about this product?

Being able to make changes despite being signed out of your account is the only annoying aspect. Before you go to save the modifications, you are unaware that your time has expired. Edge-to-edge designs were not possible, and the footer has less customization options than with our prior email program.

What recommendations would you give to someone considering this product?

I really appreciate how easy Constant Contact makes it to use their program for its main purpose of delivering email campaigns. By just pressing the "create" button, it will walk you through choosing the right campaign and then offer you free templates tailored to the kind of campaign you are running.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Anna J.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

One stop shop for your email and posting needs.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact provides technologies that make digital marketing easier to use and more effective. Constant Contact strives to assist users in creating solid connections and producing results, whether those results include increasing sales, expanding a customer base, or engaging an audience. With the use of landing sites, lead marketing on social media, and audience expansion, we have quickly built our list.

What is your favorite aspect of this product?

I enjoy how simple it is to layout and design your own e-blat before viewing all of your selections in preview mode on PC, mobile, etc. I'm not sure how it stacks up against other platforms however I've found that using the email capabilities on other CRM and relational database platforms is neither as effective nor as visually appealing.

What do you dislike most about this product?

I don't like the dashboard's design at all. I would prefer if the campaigns were sorted in a manner more akin to a windows explorer. It would be really useful if all the campaigns and address books could be viewed arranged in folder view. I dislike having to scroll forever in search of anything or hope I can find it by name.

What recommendations would you give to someone considering this product?

Constant Contact is incredibly user-friendly and straightforward. Particularly if you've never used a mass email platform before, it offers many more capabilities and advantages than other applications and is one of the simplest platforms to use. This program has been used by me for the past four years, and I want to keep using it.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

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