What is Choozle?
Choozle provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, video, mobile, audio, connected tv, digital out-of-home, and other mediums – all from a single, intuitive interface. Choozle is an independent and self-service digital advertising software platform.
Company Details
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Get AssistanceChoozle Ratings
Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
81 Likeliness to Recommend
75 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+87 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Choozle?
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Audience Segmentation
Advertisement Reporting
Data Management Platform Capabilities
Advertisement Placement
Demand-Side Capabilities
Audience Identification
Supply-Side Capabilities
Advertisement Content Curation
Role-Based Access Controls
MarTech Ecosystem integration
Vendor Capability Ratings
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Customization
Breadth of Features
Usability and Intuitiveness
Business Value Created
Availability and Quality of Training
Quality of Features
Ease of Implementation
Ease of Data Integration
Vendor Support
Choozle Reviews
Stephney A.
- Role: Public Sector
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Mar 2023
Excellent platform with helpful features.
Likeliness to Recommend
What differentiates Choozle from other similar products?
There is no place like Choozle for assistance. They are always accommodating and quick to requests. They have been a huge assistance to me in both learning the platform and growing our company. Choozle offers you the chance to develop your niche community to focus. There is a wealth of information available, and the instruments they grant you access to are enormous. My understanding improves as I delve deeper into the subject.
What is your favorite aspect of this product?
The user-friendly interface and immediate response. Someone from Choozle will get in touch with me if I ever have a query or problem during regular business hours. To evaluate how well my campaigns worked and determine how to improve them in the future, I also scheduled review meetings with Choozle.
What do you dislike most about this product?
The challenge of creating the right crowds and it can be challenging to have Choozle build a custom audience that is so highly specific to the type of people I need to reach when we need a very specific audience. They have sent me some tailored audiences in a matter of days and others over a month. As a result, the speed at which these custom groups can be created varies.
What recommendations would you give to someone considering this product?
For any business or small agency that is conducting display campaigns, Choozle is a great platform. The campaign setting is very simple, and navigating the entire interface is simple. In addition to being a fantastic tool, the support team is always available to assist you.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Trustworthy
Cons
- Charges for Enhancements
Mike O.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Nov 2022
Choozle is a widely used application in the market
Likeliness to Recommend
What differentiates Choozle from other similar products?
The campaign set-up interface is incredibly simple to learn and use. Duplicating campaigns and ad groups, adding creatives, and setting budgets and targets are all very easy so people who are new to launching programmatic campaigns can each learn and have a classy experience.
What is your favorite aspect of this product?
This is by far the best put together the cheapest DSP I’ve learned about. They seem to supply loads of what the larger ones offer at a less expensive cost. You’ll get detailed targeting pretty affordable which is great. They have detailed targeting lists, however, they are doing come at a cost. The support team is superb and helpful.
What do you dislike most about this product?
The largest issue is there’s no planning/forecasting tool. You’ve got no plan for how a campaign with your bid can perform. This is often strange because The Trade Desk, on which Choozle is built, offers a forecasting tool. Therefore you have no plan for how a campaign and budget can perform once you layer on targeting and information criteria.
What recommendations would you give to someone considering this product?
One of the most effective benefits is that they have no minimum budget necessities which are nice for little businesses. Their account managers are responsive and they offer great support and suggestions for running successful campaigns.
Pros
- Helps Innovate
- Reliable
- Efficient Service
- Acts with Integrity