This content is currently locked.

Your current McLean & Company subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-877-281-0480 (US/CAN) or
+1-519-936-2659 (International)
Campaign Monitor by Marigold Logo Award Winner Product Badge
Campaign Monitor by Marigold Logo Award Winner Product Badge
Marigold

Campaign Monitor by Marigold

Composite Score
9.2 /10
CX Score
9.5 /10
Category
Campaign Monitor by Marigold
9.2 /10

What is Campaign Monitor by Marigold?

Campaign Monitor by Marigold is email marketing software with drag-and-drop simplicity. Campaign Monitor gives you everything you need to run beautifully-designed, professional email marketing campaigns to grow your business. You'll design and send captivating messages with ease using Campaign Monitor by Marigold. Businesses around the world leverage our modern, uncomplicated workflows to send email and SMS campaigns that increase engagement and inspire audiences to take action.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Campaign Monitor by Marigold won the following awards in the Email Marketing category

Filter By

Campaign Monitor by Marigold Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Campaign Monitor by Marigold.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

96 Plan to Renew

91 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+98 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Campaign Monitor by Marigold?

0% Negative
4% Neutral
96% Positive

Pros

  • Trustworthy
  • Efficient Service
  • Effective Service
  • Caring

Feature Ratings

Average 88

Email Delivery

92

Basic Reporting and Analytics

89

Campaign Management

89

Sales Intelligence & Conversion Rates

88

Mobile Optimized

88

SPAM Compliance

88

Segmentation

88

Surveys and Polling

87

Email Templates

87

Dynamic Content

87

A/B Testing

87

Vendor Capability Ratings

Average 87

Ease of Implementation

89

Usability and Intuitiveness

88

Breadth of Features

88

Business Value Created

87

Vendor Support

87

Ease of IT Administration

87

Quality of Features

87

Ease of Data Integration

86

Ease of Customization

86

Availability and Quality of Training

85

Product Strategy and Rate of Improvement

84

Campaign Monitor by Marigold Reviews

Roman A.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2022

Get the most out of email marketing

Likeliness to Recommend

9 /10

What differentiates Campaign Monitor by Marigold from other similar products?

Automating email delivery has been very helpful in establishing constant interaction with our customers and promoting our products and services via email. We have been able to reach a large number of customers, it has allowed us as a company to improve our marketing campaigns without improvising as is often the case. It has resources that simplify the design of forms and much more. Everything is faster and easier since we have this tool at our disposal.

What is your favorite aspect of this product?

Excellent for email marketing. It has several features that make life easier for users when designing email and conducting marketing campaigns. Its analytical capabilities are quite good and the automations it brings with it speed up the work remarkably.

What do you dislike most about this product?

Undoubtedly this would be its price, I see it very unprofitable for small companies or in full emergence, however it is a great platform and its performance is excellent.

What recommendations would you give to someone considering this product?

I recommend Campaign Monitor hands down, its price makes it uneconomical for small organizations but its performance is excellent and its features help make more profitable use of email. If you manage a large number of customers, this tool is definitely the ideal tool for your team and your business in general. Campaign Monitor is the email service that does great things.

Pros

  • Helps Innovate
  • Enables Productivity
  • Trustworthy
  • Effective Service

Dezzy L.

  • Role: Finance
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2022

Excellent user support and accessible software.

Likeliness to Recommend

8 /10

What differentiates Campaign Monitor by Marigold from other similar products?

The account interface and editor are super easy to use. The choices are intuitive, and permit for customizing templates with ease. I appreciate the range of templates, as well as the mobile optimization of templates. Creating modifications to the template is easy, as well as adapting to your whole style. The obtainable automations, resembling Welcome journey, are fantastic and straightforward to line up. I also love the fact that the fee structure scales with you supported list size, that isn’t continuously an option with alternative ESPs. This is often an excellent option for little but growing businesses who want to do opt-in email marketin

What is your favorite aspect of this product?

Its easy setting up lists of individuals to email followed by its ease of writing so reviewing your email communications, followed by its ease of planning your campaign. With a succeeding effective coverage on your campaign outcomes in terms of reach and emails read.

What do you dislike most about this product?

The template organization is a bit untidy and not intuitive. I’d additionally wish to see additional analytics options. Currently, you’ll track who opens your email by the browser they’re using, however, it’s not possible to inform device stats on their own.

What recommendations would you give to someone considering this product?

Consider however you’ll use the esp when evaluating which tier is smart for you. And remember that the costs are based on email list size and that the fees will scale up as the list grows in size.

Pros

  • Performance Enhancing
  • Trustworthy
  • Effective Service
  • Saves Time

Harun H.

  • Role: Student Academic
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted May 2022

Features disappoint, Easy to use, but a bit pricey

Likeliness to Recommend

8 /10

What differentiates Campaign Monitor by Marigold from other similar products?

The Basic plan also restricts your use of autoresponders to simple drip campaigns (i.e., you won’t be able to us things like opens or clickthroughs to trigger sophisticated ‘subscriber journeys’).

What is your favorite aspect of this product?

you won’t be able to us things like opens or clickthroughs to trigger sophisticated ‘subscriber journeys’).

What do you dislike most about this product?

The ‘Unlimited‘ plan removes the cap on the number of emails you can send,

What recommendations would you give to someone considering this product?

The ‘Basic‘ plan limits the number of emails you can send in a given month

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Most Popular Campaign Monitor by Marigold Comparisons