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Buffer Logo Award Winner Product Badge
Buffer Inc

Buffer

Composite Score
8.8 /10
CX Score
8.9 /10
Category
Buffer
8.8 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

90 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
5% Neutral
93% Positive

Pros

  • Reliable
  • Efficient Service
  • Effective Service
  • Respectful

Feature Ratings

Average 84

Social Media Channel Integration Outbound

88

Social Moderation and Workflow Management

88

Social Media Channel Integration Inbound

87

Campaign Execution

87

Social Post Archival

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Trend Analysis

81

Contextual Analysis

81

Sentiment Analysis

79

Vendor Capability Ratings

Average 84

Ease of Implementation

89

Ease of Data Integration

88

Quality of Features

85

Usability and Intuitiveness

85

Ease of IT Administration

84

Business Value Created

84

Ease of Customization

84

Availability and Quality of Training

82

Vendor Support

81

Breadth of Features

80

Product Strategy and Rate of Improvement

80

Buffer Reviews

Samuel [SAM] J.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2021

Best Social Media Tool for Startups

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

This tool is a time-saving tool. We are using Buffer to engage with our social media audience. Our firm has integrated Facebook, Twitter, and Linkedin with Buffer. Without a doubt, one can say that Buffer is one of the best tools for small and medium-scale enterprises and startups.

What is your favorite aspect of this product?

Buffer is an amazing social media management tool. This tool can be used to share content on different social media channels at the same time without logging into respective accounts. All the contents shared using buffer can be tracking using custom URLs. This tool also provides actionable reports to improve social media activities.

What do you dislike most about this product?

This tool does not support Linkedin Groups integration.

What recommendations would you give to someone considering this product?

Social Media Marketing is very important for every business. Buffer is an exciting social media management tool kit. This tool has advanced publishing, engaging, analyzing capabilities. We recommend this tool to all digital marketers.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

George U.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2021

excellent service offered by buffer

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

This page differs from the others because it has quality, many options available and very cheap prices and easy to pay, the platform teaches you many things that you do not learn on other websites, it is very intuitive and we can organize our publications with greater success before in other similar pages that try to work in the same way as Buffer

What is your favorite aspect of this product?

There is something very important about this company that makes it stand out because it has quality in its platform ways of working and carrying out our work Easier every day Which means that we have a better work experience more easily speed and success in what we are doing also its quality your security your technical support is very attentive and solves any problem we have with the platform or with a simple question

What do you dislike most about this product?

I am reviewing and using this company that is in charge of coordinating the publications that I make previously, the only thing they should add is a system that can where they notify me through notifications if the publication was really added successfully, which means that they are more able to have a more stable and reliable page with us who are the clients and users

What recommendations would you give to someone considering this product?

Previously, in some years ago, this type of platform did not exist, which made the way of working more tedious and it was more complicated, currently there are buffers that are in charge of making the work easier because we can make a schedule with the publications either per week by month , and choose the exact time that suits us or suits our client we can also have this service for relatively cheap costs that is why I recommend it

Pros

  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
  • Efficient Service

Susan D.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2021

Product Has Potential

Likeliness to Recommend

6 /10

What differentiates Buffer from other similar products?

They're receptive to customer feedback and suggestions.

What is your favorite aspect of this product?

Collaboration capabilities and scalability.

What do you dislike most about this product?

Platform doesn't have flexibility of views or dashboard. Not the most easy to navigate.

What recommendations would you give to someone considering this product?

If you want a product that is being innovative and has a huge amount of potential and you're okay with some sacrifice in the beginning, this is the product for you!

Pros

  • Performance Enhancing
  • Enables Productivity
  • Unique Features
  • Efficient Service

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