What is Bloomreach Engagement?
Bloomreach Engagement is a real-time platform with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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87 Likeliness to Recommend
100 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+96 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Bloomreach Engagement?
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Master Data Management
Marketing Analytics
Marketing Asset Management
Social Media Marketing Management
SMS Marketing
Marketing Project Management
Mobile Marketing Management
Vendor Capability Ratings
Ease of IT Administration
Breadth of Features
Availability and Quality of Training
Business Value Created
Ease of Data Integration
Ease of Implementation
Product Strategy and Rate of Improvement
Quality of Features
Vendor Support
Usability and Intuitiveness
Ease of Customization
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Bloomreach Engagement Screenshots
Bloomreach Engagement Videos
Bloomreach Engagement | The Platform in Under Three Minutes
Bloomreach Engagement | Illustrating the Value of Bloomreach for Retailers
Bloomreach Engagement | Unlock the Power of Data-Driven Marketing With the Bloomreach + TikTok
Asset manager
Performance overview
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Bloomreach Engagement Reviews
Abraham R.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Jan 2023
Best tool for achieving organization CRM objective
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
Bloomreach is an amazing and flexible tool that is available in the market. Moreover, the cost of the software is low and has unmatched customer assistance. I have tried different solutions before using it but no one can compare it to Bloomreach.
What is your favorite aspect of this product?
We were looking for analytics and marketing automation tools that can boost our performance. In this long search, we found different analytical tools for instance segmentation, attrition and retention analysis but we also needed to automate communication between mediums. But Bloomreach makes me happy by offering one single which completely meets all of our requirements.
What do you dislike most about this product?
There are workarounds for some searchable field restrictions in suggestions that have an impact on how I use this tool, but it wouldn't hurt to have more search fields available. Additionally, there are certain restrictions on obtaining report data in CSV format, but nothing crucial.
What recommendations would you give to someone considering this product?
Bloomreach is the unified solution that offers necessary analytics and automation features so you don't need to add additional. Bloomreach is also a low-cost solution that doesn't charge extra to utilize it fully. Despite its technical features it also has awesome customer assistance who are available 24/7 to resolve our issues.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Peter S.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Sep 2022
it is an essential tool for me
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
Bloomreach assisted us on a number of projects. Generally speaking, it was about learning more about online consumer behavior, where we may build more successful campaigns using all current trends, such as automation, personalization, follow-ups, care, etc. It turned into a very useful instrument for us; we had a lot of it.
What is your favorite aspect of this product?
The ability to produce everything in a single location with a single tool is the biggest feature of Bloomreach. We can assess all results, and if we are successful, we simply automate those situations once more in Bloomreach. When we needed assistance, customer service responded promptly and expertly. Campaign Monitor is quick and efficient for us.
What do you dislike most about this product?
There is a ton of options, and sometimes they are not very user-friendly, making it sometimes too tough to define certain reports. The pricing is quite high and is only appropriate for very large businesses. I can't rely on funnels because almost always, they produce different results than what the report indicates.
What recommendations would you give to someone considering this product?
They are assisting us in setting up various machine learning models and outlining various features and their effects as we implement our recommendation module. The support staff has responded quickly and fixed any issues I've had so far. I advise individuals who desire to excel in their field to do this.
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Efficient Service
Micheal N.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2022
An extremely complete platform
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
Launching Bloomreach across all of our websites has improved the Search & Browse UX for our customers and reduced the number of null searches we were capturing with our prior partner. Our eCom teams can now easily customize the order in which all categories and blocks are displayed, as well as instantly reorder our PLPs.
What is your favorite aspect of this product?
Currently, we use Bloomreach primarily for our email marketing, but we also combine it with other tools to create multichannel campaigns that are automated. Since we have been using Bloomreach for so long, we have been able to put increasingly intricate scenarios we devised into practice and obtain answers to our queries. We were able to complete it without the aid of our developers for fairly straightforward integrations.
What do you dislike most about this product?
Not really hate it, but because it is such a big program, the learning curve was fairly steep. Additionally, I would like the ability to alter the segmentations selected in email rows. I want to be able to change conditional rows rather than start over after I've already constructed them.
What recommendations would you give to someone considering this product?
You'll have a terrific experience because it is as flexible as anything I've used. Just keep in mind that it's a toolbox and that you'll need to put the components together to make it work properly. Don't give up though; the quality of help is great and has never let me down.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity