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Bloomreach Engagement Logo
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Bloomreach Inc

Bloomreach Engagement

8.0 /10
Category
Bloomreach Engagement
8.0 /10

What is Bloomreach Engagement?

Bloomreach Engagement is a real-time platform with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue.

Company Details


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Awards & Recognition

Bloomreach Engagement won the following awards in the Marketing Automation - B2C category

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Bloomreach Engagement Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Bloomreach Engagement.

87 Likeliness to Recommend

100 Plan to Renew

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Bloomreach Engagement?

0% Negative
0% Neutral
100% Positive

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Feature Ratings

Average 86

Email Marketing Automation

93

Customer Journey Modelling

88

Marketing Master Data Management

88

Marketing Analytics

86

Marketing Asset Management

84

Social Media Marketing Management

83

SMS Marketing

83

Marketing Project Management

83

Mobile Marketing Management

79

Vendor Capability Ratings

Average 84

Ease of IT Administration

88

Breadth of Features

85

Availability and Quality of Training

85

Business Value Created

85

Ease of Data Integration

84

Ease of Implementation

83

Product Strategy and Rate of Improvement

83

Quality of Features

83

Vendor Support

83

Usability and Intuitiveness

82

Ease of Customization

80

Bloomreach Engagement Screenshots

Bloomreach Engagement Videos

Bloomreach Engagement Reviews

Megha S.

  • Role: Sales Marketing
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2021

Fantastic CDP offering 360 degrees biz perspective

Likeliness to Recommend

10 /10

What differentiates Bloomreach Engagement from other similar products?

I think Exponea is going very strong as a Digital Experience Platform (DXP) when compared to its competitors in the market.

What is your favorite aspect of this product?

It supports a large volume of mails. Segmentation and lead scoring is easy Super supportive team-both account manager and online customer support

What do you dislike most about this product?

working with aggregates and running aggregates is a bit complex. Exponea is not good for creating surveys Creating pop-ups is easy but JS integration is difficult and requires the support of technical team. The recommendation model can be improved with better dashboard and more meaningful insights

What recommendations would you give to someone considering this product?

Choose Exponea for its multiple features and as an All-in-One marketing platform software

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

David D.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2021

The most useful tool once integrated properly

Likeliness to Recommend

9 /10

What differentiates Bloomreach Engagement from other similar products?

Easy of use, intuitive, fast customer support, fast product improvement.

What is your favorite aspect of this product?

Building complex customer journeys.

What do you dislike most about this product?

Focused mainly on e-commerce.

What recommendations would you give to someone considering this product?

Go for it, but be ready to invest time and ideally find an enthusiast who will take care of it as its his baby. Only then you ll be able to leverage this powerful weapon to the fullest.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Cons

  • Less Effective Service
  • Less Inspiring
  • Wastes Time
  • Role: Information Technology
  • Industry: Retail
  • Involvement: IT Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Oct 2021

Intuitively to use and helpful support.

Likeliness to Recommend

9 /10

Pros

  • Respectful
  • Helps Innovate
  • Continually Improving Product
  • Reliable

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