Nudges: A Paradigm for HR to Influence Employee Behavior
Use nudges to shape employee behavior in a way that benefits both individuals and the organization.
- Every decision we make is informed by biases and heuristics, but they are a double-edged sword. They enable people to make quick and intuitive decisions but also lead to rash and misinformed choices.
- Biases and heuristics are of particular concern in an organizational context since misinformed or suboptimal decisions made by employees can have a significant impact on organizational outcomes.
Need Extra Help?
Speak With An Analyst.
- Get on-demand project support
- Get advice, coaching, and insight at key project milestones
- Go through a Guided Implementation to help you get through your project
Our Advice
Critical Insight
- Nudges are not new: HR professionals have been applying the concept in practice for decades without having a formal name for it. But by taking an informed, measurable approach, HR can stop guessing and start reporting on the effectiveness of their nudge interventions.
Impact and Result
- HR can use nudges to improve employee decision making: nudges are a behavioral science tool to alter the environment and context that decisions are made in to encourage better decision making.
- Map out the decision-making process of employees’ suboptimal behaviors to determine any pressures or bottlenecks that are inhibiting employees from making better decisions.
- Develop ethical nudges that address the pressures and bottlenecks faced by employees.
About McLean & Company
McLean & Company is an HR research and advisory firm providing practical solutions to human resources challenges via executable research, tools, diagnostics, and advisory services that have a clear and measurable impact on your business.
What Is a Blueprint?
A blueprint is designed to be a roadmap, containing a methodology and the tools and templates you need to solve your HR problems.
Each blueprint can be accompanied by a Guided Implementation that provides you access to our world-class analysts to help you get through the project.
Talk to an Analyst
Our analyst calls are focused on helping our members use the research we produce, and our experts will guide you to successful project completion.
Book an Analyst Call on This Topic
You can start as early as tomorrow morning. Our analysts will explain the process during your first call.
Get Advice From a Specialist
Each call will focus on explaining the material and helping you to plan your project, interpret and analyze the results of each project step, and set the direction for your next project step.
Unlock Sample ResearchContributors
- Jordan Birnbaum, VP and Chief Behavioral Economist, ADP
- Antoine Ferrere, Global Head of Behavioral Science, Novartis
- Cathy Hawley, Chief People Officer, CPO to Go
- Jan Hills, Partner, Head Heart + Brain
- Geoff Ho, Director, Research & Advisory, Organization Development, Rogers Communications Inc.
- Sille Krukow, Founder and Behavioral Design Director, Krukow Behavioral Design
- Jakob Rusinek, Organizational Effectiveness Specialist, World Bank Group
- Dhushan Thevarajah, Chief Operating Officer, BEworks
- Michael Vodianoi, Director, ScienceForWork
- Petar Vujosevic, Chief Strategy Officer, GapJumpers
- Matt Wallaert, Chief Behavioral Officer, Clover Health
- Aaron Windfield, Partner and Data Scientist, Elevator9
Navigate Change
Activate Frontline Managers in Change Management
Build a Change Sustainment Plan
Making Sense of Generations in the Workplace
Craft an Internal Communications Strategy
Develop a Resilient Workforce
Build a Resilient HR Team
Nudges: A Paradigm for HR to Influence Employee Behavior
Effectively Manage the People Aspects of Mergers and Acquisitions
The Rise of Organizational Transparency
Neuroscience and HR
Equip Managers to Lead Through Change
Navigate the Change Management Process
Train Managers to Build Key Resilience Behaviors