Audience Profile Template

Author(s): Elizabeth Woods, Nicole Landsiedel, Rachel Stewart

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Target messaging through a better understanding of the key audience groups who will receive and respond to internal communications. The Audience Profile Template will help you:

  • Segment the workforce into target audience groups based on demographics.
  • Profile audiences by determining what communications they need as well as their preferred channels for receiving them.

Use this template to determine audience segments and create audience profiles for more effective correspondence.

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