What is Campaign Monitor by Marigold?
Campaign Monitor by Marigold is email marketing software with drag-and-drop simplicity. Campaign Monitor gives you everything you need to run beautifully-designed, professional email marketing campaigns to grow your business. You'll design and send captivating messages with ease using Campaign Monitor by Marigold. Businesses around the world leverage our modern, uncomplicated workflows to send email and SMS campaigns that increase engagement and inspire audiences to take action.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
96 Plan to Renew
91 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+98 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Campaign Monitor by Marigold?
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Caring
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Basic Reporting and Analytics
Campaign Management
Sales Intelligence & Conversion Rates
Mobile Optimized
SPAM Compliance
Segmentation
Surveys and Polling
Email Templates
Dynamic Content
A/B Testing
Vendor Capability Ratings
Ease of Implementation
Usability and Intuitiveness
Breadth of Features
Business Value Created
Vendor Support
Ease of IT Administration
Quality of Features
Ease of Data Integration
Ease of Customization
Availability and Quality of Training
Product Strategy and Rate of Improvement
Campaign Monitor by Marigold Reviews
Lisa Z.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Jul 2021
Straightforward email marketing
Likeliness to Recommend
What differentiates Campaign Monitor by Marigold from other similar products?
The drag-and-drop email builder that offers a wide range of professionally-designed templates used to create unique and company branded emails. The platform enables us to segment and customize lists so that we send relevant messages to the right contacts
What is your favorite aspect of this product?
Automation of campaigns and sending of pre-designed messages at the right times. The mobile-ready templates are easy to use and beautifully designed.
What do you dislike most about this product?
Few times emails have ended up in the spam folder but it's not often
What recommendations would you give to someone considering this product?
This is the platform that most companies use to quickly and easily design their own personalized messages for customers. Offers advanced analytics and detailed reports to help in optimizing campaigns
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Maryanne P.
- Role: Industry Specific Role
- Industry: Retail
- Involvement: IT Leader or Manager
Submitted Jul 2021
Email marketing tool
Likeliness to Recommend
What differentiates Campaign Monitor by Marigold from other similar products?
Campaign Monitor has great features that support email marketing as compared to other marketing products.
What is your favorite aspect of this product?
It has great user interface that is easy to use and learn how it works. Sending marketing emails to our clients is easy and updating them on new changes on our products and services. Since we started suing this platform for marketing our products we have won a lot of clients.
What do you dislike most about this product?
I have not experienced any poor performance challenge from the operation of this product.
What recommendations would you give to someone considering this product?
Email marketing campaigns can be easily tackled and effectively implemented with Campaign Monitor.
Pros
- Reliable
- Performance Enhancing
- Trustworthy
- Efficient Service
Gina C.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: Initial Implementation
Submitted May 2021
Great functionality and delivers on its promise
Likeliness to Recommend
What differentiates Campaign Monitor by Marigold from other similar products?
Quick and Easy Sends - This platform is great for straightforward sends -- we can set up and send our emails within 5 minutes.
What is your favorite aspect of this product?
Live Map Reporting - Campaign Monitor gives real-time reporting of where in the world users are opening and interacting with your emails.
What do you dislike most about this product?
Limited Source Code / Live Template Change View -- CM doesn't seem to support live changes to the source code like most other platforms do.
What recommendations would you give to someone considering this product?
Campaign Monitor is best for straightforward sends where the template is already created via source code and there are only light segmenting options needed.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
