What is Attentive?
Attentive is a personalized text messaging platform built for innovative e-commerce brands. Attentive is a comprehensive text message marketing solution, driving 18.5% of total online revenue for businesses by creating thoughtful SMS experiences. Using real-time behavioral data, Attentive automatically sends engaging text messages to each subscriber at every step of the customer lifecycle.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceAttentive Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Attentive.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
94 Likeliness to Recommend
100 Plan to Renew
88 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Attentive?
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Text Messaging
Scheduled Messaging
Opt-in
Marketing Analytics
Mobile Marketing Management
Application Integration
Loyalty Promotions Management
Surveys Feedback
Communication Archive
Mobile Payments
Social Media Marketing Management
Vendor Capability Ratings
Ease of Implementation
Vendor Support
Quality of Features
Business Value Created
Usability and Intuitiveness
Breadth of Features
Availability and Quality of Training
Ease of Data Integration
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Customization
Attentive Reviews
Casey M.
- Role: Sales Marketing
- Industry: Retail
- Involvement: Initial Implementation
Submitted Aug 2022
Sleek, easy to use, and WONDERFUL to their clients
Likeliness to Recommend
What differentiates Attentive from other similar products?
They offer numerous opportunities to engage with the business and learn new ways to optimize your use of their tool - with webinars, trainings and guest speakers from experts across multiple industries. They are also wonderful to their clients and provide number of incentives and make your business feel valued. Feedback from clients is heard and taken into consideration.
What is your favorite aspect of this product?
Attention paid to clients and numerous virtual learning and networking opportunities.
What do you dislike most about this product?
It's a bit pricey
What recommendations would you give to someone considering this product?
Give it a shot!
Pros
- Helps Innovate
- Continually Improving Product
- Inspires Innovation
- Caring
Tracy M.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: Business Leader or Manager
Submitted Aug 2022
Spendy—but unparalleled
Likeliness to Recommend
What differentiates Attentive from other similar products?
Usability and breadth of integrations
What is your favorite aspect of this product?
It's powerful but intuitive—can be used by a first-time SMS marketer or a team of experts
What do you dislike most about this product?
Pop-ups and landing pages can be confusing to build out
What recommendations would you give to someone considering this product?
Spending time in it pays dividends!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Denise S.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Aug 2022
A market leader for a reason, easy to achieve +ROI
Likeliness to Recommend
What differentiates Attentive from other similar products?
Their white glove service. They will step in to help with outside the box or even basic projects and they are always friendly/ available..
What is your favorite aspect of this product?
Ease of use and start-up. You can start sending messages and generating revenue in what feels like days.
What do you dislike most about this product?
Nothing about the product but at times the reps seem to push toward ideas that require more messages being sent even when I didn't feel the opportunity was right for the business (pushing certain holidays, adding additional flow touchpoints, etc.)
What recommendations would you give to someone considering this product?
Give it a try! They may even offer a free trial.
Pros
- Unique Features
- Effective Service
- Caring
- Respectful