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Amazon

Amazon Lex

Composite Score
8.4 /10
CX Score
8.5 /10
Category
Amazon Lex
8.4 /10

What is Amazon Lex?

Amazon Lex is a service for building conversational interfaces into any application using voice and text. Amazon Lex provides the advanced deep learning functionalities of automatic speech recognition (ASR) for converting speech to text, and natural language understanding (NLU) to recognize the intent of the text, to enable you to build applications with highly engaging user experiences and lifelike conversational interactions.

Company Details


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Awards & Recognition

Amazon Lex won the following awards in the Conversational AI category

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Amazon Lex Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Amazon Lex.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

4
Since last award

98 Plan to Renew

2
Since last award

76 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Amazon Lex?

0% Negative
4% Neutral
96% Positive

Pros

  • Reliable
  • Acts with Integrity
  • Continually Improving Product
  • Trustworthy

Feature Ratings

Average 81

Intent Extraction

84

Workflow Processing

83

Artificial Intelligence Engine

82

Learning and Adaptability

80

Other Integrations

80

Personalized Service

80

Leads Generation

80

Natural Language Processing

79

Vendor Capability Ratings

Average 80

Ease of Data Integration

84

Usability and Intuitiveness

84

Quality of Features

83

Ease of Implementation

82

Vendor Support

81

Breadth of Features

79

Ease of IT Administration

79

Product Strategy and Rate of Improvement

79

Ease of Customization

79

Business Value Created

78

Availability and Quality of Training

76

Amazon Lex Reviews

Saqib A.

  • Role: Information Technology
  • Industry: Retail
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Aug 2022

Easy to implement, but NLU disappoints

Likeliness to Recommend

6 /10

What differentiates Amazon Lex from other similar products?

Deliver personalized experience and greetings to customers. Ease of integration with LOB systems. Easy to integrate Lex into call flows to build a conversational AI bot. Great support from client teams.

What is your favorite aspect of this product?

Deeply personalize the whole experience for the customer

What do you dislike most about this product?

The accuracy of Lex Bot to understand the intent is 70% regardless of human accent issues. You have to design a very narrow path in the call flow in order for Lex to meet the customer inquiry. As such, you are forced to present customers with only a handful of options in the beginning of the interaction with AI Bot. You cannot let the interaction begin with "How can I help you today?". Instead, you have to offer specific choices to customer and drive them to pre-defined paths which does not provide a great experience since you cannot always guess why customer contacted you.

What recommendations would you give to someone considering this product?

Lex Bot helps you deliver a very powerful personalized experience that can delight your customers. Imagine if you call a customer service and you are greeted with your name and bot can predict the reason you are calling. If you are a retailer with brick-and-mortar stores nationwide, Lex do not have the knowledge of all cities in the US. It often confuses city names across different states. Natural Language Understanding and Processing is not 100% accurate. Make the experience frictionless by letting the Bot escalate the interaction to a live person if it fails to understand the intent of customer inquiry.

Pros

  • Enables Productivity
  • Helps Innovate
  • Continually Improving Product
  • Reliable

Cons

  • Under Delivered
  • Role: Industry Specific Role
  • Industry: Healthcare
  • Involvement: IT Development, Integration, and Administration
Validated Review
Anonymous Reviewer

Submitted Aug 2022

Does the job, definitely a contender

Likeliness to Recommend

9 /10

Pros

  • Reliable
  • Enables Productivity
  • Efficient Service
  • Acts with Integrity

Cons

  • Commodity Features
  • Wastes Time
  • Under Delivered
  • Role: Vendor Management
  • Industry: Manufacturing
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Jul 2022

Lacking in having the chat box match keywords

Likeliness to Recommend

7 /10

Pros

  • Reliable
  • Trustworthy
  • Security Protects
  • Fair

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