EVP Scorecard

Author(s): Jennifer Waxman, Camille Galindez, Talia Speigel

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Before finalizing the employee value proposition (EVP), it is important to validate your overarching statement with internal and external audiences to ensure the message meets the necessary criteria and resonates with the reader. Use the EVP Scorecard to test the drafted EVP statement with the internal and external message criteria to ensure the EVP resonates and differentiates the organization from competitors.