What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Respectful
- Helps Innovate
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Email Templates
Sales Intelligence & Conversion Rates
Content Authoring
Contact Database
SPAM Compliance
A/B Testing
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
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Marketing Platforms - Enterprise
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Website Analytics
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Marketing Automation - B2C
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Marketing Automation - B2B
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews
Mason Y.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted May 2024
Fantastic Product for Tracking Metrics
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The usability and integration to Salesforce was fantastic.
What is your favorite aspect of this product?
Seeing the level of engagement from clients, and intuitiveness of Hubspot.
What do you dislike most about this product?
Nothing comes to mind at the time.
What recommendations would you give to someone considering this product?
Make sure to have a well rounded knowledge of all of the features to maximze this.
Pros
- Helps Innovate
- Continually Improving Product
- Enables Productivity
- Trustworthy
Sebastian G.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted May 2024
Fantastic product but is pricey & not easy to use.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The ability to have everything in one place. HubSpot offers not just an email marketing tool but also a CRM, landing pages, sales tools, and more. It is an incredibly robust platform filled with many options and opportunities. Unfortunately, you need a lot of time to implement these to really take advantage of it.
What is your favorite aspect of this product?
Its user-friendly interface. I mean, the email marketing tool is easy to use on a basic level but it can get complicated if more complex deliverables are expected.
What do you dislike most about this product?
The time it takes to implement this if you are transitioning from a different platform.
What recommendations would you give to someone considering this product?
I would recommend this if you have someone dedicated to managing this tool so they can take advantage of everything HubSpot has to offer. It requires time and energy to make this worth it and if you are a small business owner handling many tasks, HubSpot might not be the best solution for you as you won't have the time to work on it and you may end up wasting your time and money on it.
Pros
- Helps Innovate
- Efficient Service
- Effective Service
- Caring
Abrar A.
- Role: Sales Marketing
- Industry: Engineering
- Involvement: IT Development, Integration, and Administration
Submitted May 2024
Fantastic Product and easy to learn.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
We can do inbound marketing and also integration with sales team.
What is your favorite aspect of this product?
We can do all the marketing in single tool.
What do you dislike most about this product?
No disadvantage
What recommendations would you give to someone considering this product?
*This tool will helpful for new member like those who are interested to learn marketing tool. *Cost efficient.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
