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What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
5% Neutral
94% Positive

Pros

  • Reliable
  • Performance Enhancing
  • Respectful
  • Helps Innovate

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

87

Segmentation

86

Basic Reporting and Analytics

85

Auto-Responders

85

Sales Intelligence & Conversion Rates

84

Email Templates

83

SPAM Compliance

83

Content Authoring

83

Dynamic Content

83

Text Messaging

83

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Product Strategy and Rate of Improvement

85

Quality of Features

84

Usability and Intuitiveness

84

Availability and Quality of Training

84

Ease of Implementation

84

Ease of Customization

83

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Romi M.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2022

Hubspot is the easiest M.A System to get started

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

The ease of use. You can achieve marketing automation hours.

What is your favorite aspect of this product?

The templatized email marketing features make it very easy.

What do you dislike most about this product?

The limits on contacts.

What recommendations would you give to someone considering this product?

Evaluate the contract not for what you need now in terms of contacts etc but what you will need in 6 months.

Pros

  • Reliable
  • Enables Productivity
  • Efficient Service
  • Effective Service

Milca Stefenia B.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2022

All in one platform!

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

It is all in one short where the main thing is that its functionality is very good. It is easy to use than other applications. They have an excellent customer journey and the one good thing is the availability of SEO blocks and social media availability. We can post images and set our schedule simply. Their ads portion is simple which makes stuff like remember getting on social media platforms super simple.

What is your favorite aspect of this product?

Hubspot supports all the tools in one place which simplifies inbound marketing significantly. It takes care of anything like blogging up sport give us social media calendar and scheduling system with great visibility. Hupspot also helps us to put our content SEO friendly. Hubspot also allows us to edit our website.

What do you dislike most about this product?

Their pricing is not flexible. They have a limited number of reports in the reporting dashboard. Their mobile app is not so good. Workflows are sometimes difficult to understand. The ability to update ads through the calendar is difficult. They have no better integration with salesforce. We cannot easily edit templates.

What recommendations would you give to someone considering this product?

I would highly recommend Hubspot marketing cloud because it is fantastic and easy to use and give the flexibility to get clients to keep top of mind and get deals out. It is the very helpful cloud for new marketers. It brings almost all marketing efforts under one technology. We will be able to manage outward inbound paid my experience with her sport is very good because it is all in one place the best tool.

Pros

  • Trustworthy
  • Saves Time
  • Respectful
  • Helps Innovate

Aliaherma A.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2022

Hubspot is the best marketing place.

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

The layout of this marketing tool is user-friendly it helps us manage our marketing activities in minutes. Content monitoring is the best feature of HubSpot Marketing Hub. I am very happy to use this feature for marketing content creation and monitoring.

What is your favorite aspect of this product?

The software is very user-friendly and easy to use I can work on it in minutes and manage other activities as well. The marketing campaigns are very easily managed using the layout this is a very big benefit of the tool.

What do you dislike most about this product?

The customer support team is very arrogant they know nothing about the product. If you make a query, they will respond to it in days. However, the response will not help you. The email marketing service is very tricky due to no email management feature.

What recommendations would you give to someone considering this product?

I will recommend it due to the reasonable price range. It provides you with countless features at a very good price. If you want to run a marketing campaign try it.

Pros

  • Helps Innovate
  • Reliable
  • Efficient Service
  • Effective Service

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