What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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86 Likeliness to Recommend
1
Since last award
88 Plan to Renew
5
Since last award
79 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+81 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Security Protects
- Performance Enhancing
- Reliable
- Client Friendly Policies
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Dashboards and Reporting
Visual Analytics
Publishing
Influencer Identification
Competitor Tracking
Audience Segmentation
Sentiment Analysis
Collaboration
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Quality of Features
Breadth of Features
Ease of Data Integration
Availability and Quality of Training
Usability and Intuitiveness
Ease of IT Administration
Ease of Customization
Product Strategy and Rate of Improvement
Vendor Support
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Hootsuite Social Media Management SMB Reviews
Gabriel S.
- Role: Sales Marketing
- Industry: Communications
- Involvement: Business Leader or Manager
Submitted Aug 2024
Great cost effective CMS tool for SMBs!
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Cost and ease of implementation
What is your favorite aspect of this product?
Cost and ease of implementation
What do you dislike most about this product?
Basic analytical insights and data visuals. Lack of influencer identification. Basic tool in many ways.
What recommendations would you give to someone considering this product?
Great introductory CMS tool for the needs of a SMB in terms of outgoing and incoming social.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Efficient Service
Cons
- Commodity Features
- Leverages Incumbent Status
Navaneetha K.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted May 2024
Efficient SMB social media management.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Hootsuite's SMB offering distinguishes itself through its user-friendly interface, comprehensive analytics, robust scheduling capabilities, and seamless integration with various social media platforms.
What is your favorite aspect of this product?
One standout feature is its intuitive dashboard, making social media management streamlined and accessible for SMBs.
What do you dislike most about this product?
Some users might find the pricing structure or limitations on certain features less favorable.
Pros
- Helps Innovate
- Trustworthy
- Unique Features
- Inspires Innovation
Cons
- Under Delivered
Sheeba T.
- Role: C-Level
- Industry: Construction
- Involvement: End User of Application
Submitted May 2024
Complete Solution for Social Media Management
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
It has helped me to manage the social media platforms conveniently. Scheduling the posts from one place saves a lot of time. all channels and accounts can be handled easily. It reduces the load of logging in and out every day and then monitoring the performance of all the content. The analytics are useful for revising the SM strategy
What is your favorite aspect of this product?
The best part is scheduling the content on all accounts in one go: No stress or load: less time and more work.
What do you dislike most about this product?
None. At times there are technical glitches that are resolved in no time. The social media managers love it.
What recommendations would you give to someone considering this product?
Social media management is a tiresome task. Posting every day on different channels at different times is stressful. When I found Hootsuite the tasks became easy. I was spending less than half time on the same work. So use Hootsuite to improve productivity and work smartly.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing