What is Buffer?
A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceBuffer Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Buffer.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
1
Since last award
90 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Buffer?
Pros
- Reliable
- Efficient Service
- Effective Service
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Outbound
Social Moderation and Workflow Management
Social Media Channel Integration Inbound
Campaign Execution
Social Post Archival
Dashboards and Visualization
Social Response Management
Social Asset Management
Trend Analysis
Contextual Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Business Value Created
Ease of Customization
Availability and Quality of Training
Vendor Support
Breadth of Features
Product Strategy and Rate of Improvement
Buffer Reviews
Richard S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2022
Fantastic product!
Likeliness to Recommend
What differentiates Buffer from other similar products?
the easy of use!
What is your favorite aspect of this product?
Simplicity, develop any kind of task its pretty easy
What do you dislike most about this product?
nothing for now
What recommendations would you give to someone considering this product?
Try the free tier first
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Caring
Fernando M.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Nov 2022
more speed and control when publishing
Likeliness to Recommend
What differentiates Buffer from other similar products?
what most differentiates Buffer fe from any other company that is dedicated to the same thing is that it tends to be very easy to synchronize and to do the work required for very little effort, as in others that, apart from paying, must have a more extensive knowledge to be able to use it
What is your favorite aspect of this product?
what I love about Buffer is the ease of making the schedule of our social media posts, so it's great to have this powerful tool, because that way I avoid being connected at the time I need, simply by organizing myself and setting the time I need the publication to be made
What do you dislike most about this product?
Despite all its good things I have one negative thing to say and that is that it is a very low price, I would like it to be a little more expensive and add better tools or additional ones, perhaps it will attract more users interested in them, perhaps I am wrong but it is my point of view about it
What recommendations would you give to someone considering this product?
before I used the method of making each publication and being in the moment to be able to do it, which limited me to do other things and also had to do everything faster and disorganized. which buffer has helped me immensely and that is why I highly recommend it to those who need it
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Efficient Service
Nadja K.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Nov 2022
"Excellent tool for posting on social media."
Likeliness to Recommend
What differentiates Buffer from other similar products?
This service stands out from the competition because its staff is always quick to answer to customers' electronic mail and tweets, demonstrating that they take great pride in providing outstanding customer care. Buffer is easy to use and understand, containing all the right components for social media management.
What is your favorite aspect of this product?
My favorite feature is the automatic link shortening. Second, I like how simple it is to use Buffer. This product is incredibly dependable, and I appreciate that I can easily add or remove images from my postings as needed. Using Buffer has always been smooth and trouble-free for me.
What do you dislike most about this product?
With the free plan, it would be great if I could select not only the times of day I want my postings to go up, but also the specific dates. Using the Buffer scheduler, I can choose to forego posting on particular days and plan other content to go live at a later time.
What recommendations would you give to someone considering this product?
Since Buffer is used for managing social media networks, its intuitive interface is a major selling point. Wants to quickly in and leave. The real benefit here is that you can automate and program your publication.
Pros
- Reliable
- Enables Productivity
- Unique Features
- Efficient Service
