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Ada
7.8 /10

What is Ada?

Ada is an AI customer service automation platform on a mission to make customer service extraordinary for everyone. Ada envisions a world where every customer interaction is resolved by AI, and makes it easy for businesses to automatically resolve the greatest number of customer service conversations — across channels and languages — with the least amount of effort. Since 2016, Ada has powered more than 4 billion automated customer interactions for brands like Meta, Verizon, AirAsia, YETI, and Square. Born in Toronto, Ada serves companies and their customers worldwide. For more information, visit www.ada.cx.

Company Details


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Awards & Recognition

Ada won the following awards in the Conversational AI category

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Ada Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Ada.

89 Likeliness to Recommend

1
Since last award

100 Plan to Renew

91 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

+98 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Ada?

0% Negative
8% Neutral
92% Positive

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Feature Ratings

Average 78

Other Integrations

85

Personalized Service

85

Workflow Processing

82

Learning and Adaptability

78

Artificial Intelligence Engine

77

Intent Extraction

75

Leads Generation

74

Natural Language Processing

73

Vendor Capability Ratings

Average 84

Availability and Quality of Training

90

Ease of Implementation

89

Vendor Support

88

Business Value Created

88

Quality of Features

87

Product Strategy and Rate of Improvement

85

Usability and Intuitiveness

84

Ease of IT Administration

83

Ease of Customization

81

Breadth of Features

77

Ease of Data Integration

77

Ada Screenshots

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Ada Reviews

Kelsa H.

  • Role: Information Technology
  • Industry: Telecommunications
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Aug 2024

great product, solid platform and set up,

Likeliness to Recommend

8 /10

What differentiates Ada from other similar products?

What sets ADA apart is their agility and adaptability. They are relentlessly solution oriented and hands-on. They will return to the drawing board as many times as needed in order to meet the goal. Thier out f the box solution sets you up for success as its relatively intuitive to set up and are well integrated with very popular crm e.g. Zendesk.

What is your favorite aspect of this product?

My favorite aspect would be the integration of generative ai within the platform configuration itself. Whiles typically the bot's manager may have had to curate content off on their own, theyve strategically integration gen ai to help with content creation and variation within the platform itself.

What do you dislike most about this product?

The lack of ability to export content only from the platform. If you're trying to get a birds eye view of your content, its set up and mapping - it will be challenging unless you are pretty intimate with the setup and the platform itself.

What recommendations would you give to someone considering this product?

This product scores pretty high as a SaaS. The one thing i would recommend is to have a cache of all documents and topics and an operation of how they will be updated regularly in order to really win. Solidify your strategy, spell out to the T what you want your BOT to target ie: sales, generate leads, answer these 20 questions about these 10 topics very very efficiently, escalate xyz queries directly to technician, don't pass to agent - really map this out --> mapped to your company's goals in order to have it executed in the bot and truly reap value for the buck and real RIO. From there, continue to make incremental small improvements.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Neil G.

  • Role: Operations
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Aug 2024

easy to use, effective, thought leader in space

Likeliness to Recommend

9 /10

What differentiates Ada from other similar products?

Support focused, omni channel, ease of use

What is your favorite aspect of this product?

ease of use

What do you dislike most about this product?

reporting capabilities need more investment

What recommendations would you give to someone considering this product?

establish clear KPI's that you can measure to prove business case

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Akhilesh S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Apr 2024

Pricey tool yet with more features

Likeliness to Recommend

10 /10

What differentiates Ada from other similar products?

The tool AI chatbot can easily be deployed on social media tools like WhatsApp, Messenger, Instagram and Twitter and the chatbot would run without any error which is not common in other providers who only supports chatbot to run on the chat widget only

What is your favorite aspect of this product?

The tool has simple integrations with Twilio Messaging to deliver SMS right from the dashboard without any extra knowledge. The chatbot can easily transfer the chat to the support agent without losing any history of the chat.

What do you dislike most about this product?

The tool works well and I have not identified any technical issue with the tool. However, ADA is too expensive for smaller businesses to use this solution

What recommendations would you give to someone considering this product?

This tool is worthy if you are looking for a tool that can offer customer support on automations and marketing

Pros

  • Helps Innovate
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

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