Ada Customer Reviews 2026 | Conversational AI

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Ada

Composite Score

7.8 /10

CX Score

8.3 /10

26 Reviews Write a Review

What is Ada?

Move beyond basic conversations and provide highly personalized interactions that help customers update information, upgrade their accounts, take advantage of targeted offers, make purchases on their own and so much more.

Company Details

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Awards & Recognition

Ada won the following awards in the Conversational AI category

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7 Top Rated Capabilities

1 Top Rated Features

Latest Award, 2026

Strategy and Innovation
Service Experience
Product Impact
Contract Negotiation
Conflict Resolution

2025

7 Top Rated Capabilities

2 Top Rated Features

2025

2024 Emotional Footprint Champion

2024

Service Experience
Product Impact
Contract Negotiation

2024

5 Top Rated Capabilities

1 Top Rated Features

2024

2023 Emotional Footprint Champion

2023

Service Experience
Product Impact
Contract Negotiation
Conflict Resolution

2023

2023 Data Quadrant Champion

2023

7 Top Rated Capabilities

1 Top Rated Features

2023

2022 Emotional Footprint Champion

2022

Service Experience
Product Impact
Contract Negotiation
Conflict Resolution

2022

2022 Data Quadrant Champion

2022

6 Top Rated Capabilities

1 Top Rated Features

2022

Ada Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Ada.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

3
Since last award

100 Plan to Renew

84 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+98 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Ada?

7% Negative

4% Neutral

89% Positive

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Enables Productivity

Feature Ratings

Average 80

Retrieval augmented generation

Generative AI

Personalized Service

Learning and Adaptability

Workflow Processing

Artificial Intelligence Engine

Leads Generation

Translation

Other Integrations

Natural Language Processing

Intent Extraction

Vendor Capability Ratings

Average 82

Ease of Implementation

Quality of Features

Availability and Quality of Training

Usability and Intuitiveness

Vendor Support

Product Strategy and Rate of Improvement

Business Value Created

Ease of Customization

Ease of IT Administration

Breadth of Features

Ease of Data Integration

Also Featured in...

Chatbots

Score 7.7

View Ada in this category (opens in a new tab)

Ada Screenshots

Ada Downloads

Ada's Digital Brochure

Guide to interviewing AI Agents

The generative AI toolkit for customer service leaders

Conversational AI: Build vs Buy

Ada Videos

Ada Reviews

Bhupendra S.

Role: Information Technology
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Jan 2025

Easy to use, but limited advanced features.

Likeliness to Recommend

8 /10

What differentiates Ada from other similar products?

Ada is different because it’s super easy to build chatbots without any coding, and it connects well with other platforms to offer personalized support.

What is your favorite aspect of this product?

My favorite part of Ada is how easy it is to create and manage chatbots without needing any technical skills, making it accessible to everyone.

What do you dislike most about this product?

Ada is that while it’s easy to use, some advanced features and customizations may be limited unless you upgrade to a higher plan.

What recommendations would you give to someone considering this product?

If you’re considering Ada, I’d recommend it for businesses looking for an easy-to-use chatbot solution without needing coding skills. Just keep in mind that advanced features may come with a higher cost, so check if the pricing fits your needs.

Pros

Performance Enhancing
Helps Innovate
Continually Improving Product
Reliable

Gourav S.

Role: Consultant
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Feb 2025

Best and try once and see the difference

Likeliness to Recommend

9 /10

What differentiates Ada from other similar products?

Its unique features

What is your favorite aspect of this product?

Unique and safety features

What do you dislike most about this product?

Nothing all good

What recommendations would you give to someone considering this product?

Try once and check if suits your requirements

Pros

Helps Innovate
Continually Improving Product
Trustworthy
Efficient Service

Vijay M.

Role: Operations
Industry: Construction
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Nov 2024

This feedback

Likeliness to Recommend

10 /10

What differentiates Ada from other similar products?

Unique and good

What is your favorite aspect of this product?

Greatness and good

What do you dislike most about this product?

Nothing has

What recommendations would you give to someone considering this product?

Explore everything

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

How We Deliver

Events

Ada

What is Ada?

Company Details

Need Assistance?

Awards & Recognition

2024 Emotional Footprint Champion

2023 Emotional Footprint Champion

2023 Data Quadrant Champion

2022 Emotional Footprint Champion

2022 Data Quadrant Champion

Ada Ratings

86 Likeliness to Recommend

3 Since last award

100 Plan to Renew

84 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+98 Net Emotional Footprint

How much do users love Ada?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Retrieval augmented generation Retrieve historical knowledge/accounts and use database to query data.

Generative AI Ability to use Gen AI to enhance the conversation

Personalized Service In conjunction with CRM/ITSM integration or browser cookies, the assistant can be configured to deliver a more personalized service to the client.

Learning and Adaptability The chatbot should have the ability to learn the characteristics of the human with whom it is interacting. This can include speech nuances.

Workflow Processing By leveraging the chatbot’s AI capabilities, the intelligent routing of data across an organization, based on pre-defined parameters of a workflow.

Artificial Intelligence Engine Can work autonomously within a series of pre-defined parameters, including decision-making, routing, processing, and human interaction.

Leads Generation The chatbot can take its interaction as input as a possible new sales lead, for follow-up by an organization’s business development office.

Translation Supports automatic translate to multiple languages.

Other Integrations Ability to synchronize with other chat options and ITSM tools

Natural Language Processing Allows chatbot to “understand” voice/text inputs relayed by a human in conversational vernacular, and be able to process & relay feedback in natural speech.

Intent Extraction Ability to extract the actions that user has performed

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Also Featured in...

Chatbots

Ada Screenshots

Overview

Onboard

Onboard

Measure

Coach

Scale

Ada Downloads

Ada's Digital Brochure

Guide to interviewing AI Agents

The generative AI toolkit for customer service leaders

Conversational AI: Build vs Buy

Ada Videos

Ada Reviews

Bhupendra S.

Easy to use, but limited advanced features.

Likeliness to Recommend

Pros

Gourav S.

Best and try once and see the difference

Likeliness to Recommend

Pros

Vijay M.

This feedback

Likeliness to Recommend

Pros

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Feature Ratings

Retrieval augmented generation

Generative AI

Personalized Service

Learning and Adaptability

Workflow Processing

Artificial Intelligence Engine

Leads Generation

Translation

Other Integrations

Natural Language Processing

Intent Extraction

Vendor Capability Ratings

Ease of Implementation

Quality of Features

Availability and Quality of Training

Usability and Intuitiveness

Vendor Support

Product Strategy and Rate of Improvement

Business Value Created

Ease of Customization

Ease of IT Administration

Breadth of Features

Ease of Data Integration