The EVP and Employer Brand Promotion Plan tool outlines your internal, external, and global marketing strategies, including:
- Purpose
- Medium
- Expected outcome
- The target audience
- Key differentiators
- Delivery date
- Feedback mechanism
- Status
Use the EVP and Employer Brand Promotion Plan with the Develop a Strong EVP to Attract Top Talent blueprint in order to create a comprehensive promotion plan in partnership with the marketing department.