Develop an Employee Brand Ambassador Program Storyboard

Author(s): Laura Ribadeneira, Amanda Caldas, Nicole Landsiedel

1 Download

Get Instant Access
To unlock the full content, please fill out our simple form and receive instant access.

Social media is a powerful tool to communicate and promote the employer brand and organizations are increasingly recognizing its potential. Allowing your employees to speak on behalf of the organization is a powerful testimonial and conveys an authentic employer brand. Break through the noise to reach potential candidates and benefit from increased employee engagement; it's a win-win scenario.

This research will help you:

  • Determine your organization's suitability for an employee ambassador program, identify objectives, and set metrics.
  • Select appropriate employee ambassador program specifics for your organization.
  • Establish guidelines for appropriate use.

Use this storyboard to establish an employee ambassador program that promotes the employer brand beyond your organization's network.

Related Content