Connect the Dots Between Your Internal-Facing Team's Contribution and Customer Impact – Learning Guide

Author(s): Michelle Courneyea, Claire Sears

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This guide enables first-time leaders to:

  • Help their internal-facing teams understand how the work they do contributes to external customer impact.
  • Support team members in accomplishing goals and boosting engagement by making connections between individual goals, strategic direction, and customer needs.
  • Provide coaching and learning opportunities to help their teams build organizational awareness and an understanding of how their roles connect with the organization’s purpose.
  • Recognize positive performance and celebrate team achievement in line with customer needs and strategic direction.

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