Build a Customized Campus Recruitment Program
Sourcing new graduates is unique – reach them where they are, don’t wait for them to come to you.
Onsite Workshop
Without a planned approach to campus recruiting companies often:
- Incorporate biases into hiring practices by only looking at candidates with three to five years of job experience for entry-level positions.
- Fail to provide new graduates a chance to demonstrate their skillset and knowledge.
- Miss opportunities to engage with students when and where they are job seeking.
Recruiting new graduates can help organizations:
- Address expected employee shortages with an untapped talent pool.
- Build a pipeline of talent and leaders for future vacancies.
- Increase diversity of their workforce to drive growth and innovation.
Module 1: Assess Campus Recruitment Needs & Identify Program Goals
The Purpose
- Identify roles that could be filled by new graduates.
Key Benefits Achieved
- Conducted focus groups to gather hiring manager feedback.
| Activities: | Outputs: | |
|---|---|---|
| 1.1 | Conduct focus groups (intake) with hiring managers to gather information for job descriptions. |
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Module 2: Design the Campus Recruitment Program
The Purpose
- Develop job descriptions and audience profiles for priority roles.
- Set program level goals for campus recruitment and identify associated metrics.
- Tailor employer brand messaging to target new graduates.
Key Benefits Achieved
- Outlined job descriptions for target roles.
- Created audience profiles for student groups.
- Determined goals and metrics for the program to accomplish.
- Drafted employer brand messaging to communicate through job marketing efforts.
| Activities: | Outputs: | |
|---|---|---|
| 2.1 | Understand stakeholders’ needs and determine the reason for the program. |
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| 2.2 | Clarify/create job descriptions. |
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| 2.3 | Draft new graduate audience profiles. |
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| 2.4 | Develop school selection criteria (create a list of schools if possible). |
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| 2.5 | Determine program goals and metrics. |
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| 2.6 | Develop tailored employer brand messages. |
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Module 3: Prepare to Implement the Campus Recruitment Program
The Purpose
- Select sourcing methods for the campus recruitment program.
- Identify changes to current TA process for campus recruitment.
- Identify an action plan for implementing the campus recruitment program.
- Determine an annual evaluation and planning process.
Key Benefits Achieved
- Chosen sourcing methods to engage post-secondary students.
- Acknowledged necessary changes to the TA process to accommodate new graduate hiring initiatives.
- Developed an implementation plan and annual assessment for the campus recruitment program.
| Activities: | Outputs: | |
|---|---|---|
| 3.1 | Select and customize sourcing methods to engage target graduates. |
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| 3.2 | Identify modifications to the existing TA process. |
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| 3.3 | Customize campus recruitment readiness checklist. |
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| 3.4 | Create an implementation plan (resources, TA process accountabilities, annual calendar, communications content, collateral). |
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| 3.5 | Establish an annual program evaluation and planning process. |
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Book Your Workshop
Onsite Workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn’t enough, we offer low-cost onsite delivery of our Project Workshops. We take you through every phase of your project and ensure that you have a road map in place to complete your project successfully.
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