What is MailerLite?
MailerLite is an easy to use email marketing solution that helps to create advanced email marketing campaigns with features like automation, landing pages and surveys. It provides you with digital marketing tools to grow your audience faster and drive revenue smarter.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
1
Since last award
92 Plan to Renew
1
Since last award
89 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love MailerLite?
Pros
- Reliable
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Auto-Responders
Segmentation
Dynamic Content
Email Templates
A/B Testing
Campaign Management
Contact Database
Mobile Optimized
Content Authoring
Text Messaging
Vendor Capability Ratings
Ease of Implementation
Ease of Data Integration
Ease of IT Administration
Quality of Features
Ease of Customization
Usability and Intuitiveness
Business Value Created
Breadth of Features
Availability and Quality of Training
Product Strategy and Rate of Improvement
Vendor Support
MailerLite Reviews
Manish Singh B.
- Role: Sales Marketing
- Industry: Education
- Involvement: Business Leader or Manager
Submitted Mar 2023
Maximize Your Business Strategy
Likeliness to Recommend
What differentiates MailerLite from other similar products?
Its simple and intuitive user interface makes it easy to create and send email campaigns, design landing pages, and manage subscribers. It offers a competitive pricing structure, making it an affordable option for small and medium-sized businesses. MailerLite integrates with a variety of other tools, including e-commerce platforms, CRM software, and social media platforms.
What is your favorite aspect of this product?
Simple and easy-to-use interface. Advanced and all-in-one features. Customer support is also good. Allow many integration options.
What do you dislike most about this product?
Sometimes I get issues with page loading.
What recommendations would you give to someone considering this product?
Explore the tool before use it.
Pros
- Helps Innovate
- Reliable
- Trustworthy
- Unique Features
Bruno L.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2023
Easy to use
Likeliness to Recommend
What differentiates MailerLite from other similar products?
I have no product to compare
What is your favorite aspect of this product?
Usability.
What do you dislike most about this product?
Nothing to complain
What recommendations would you give to someone considering this product?
The marketing team has already gave this informations
Pros
- Helps Innovate
- Reliable
- Caring
- Respectful
Frederick C.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2023
First-rate assistance for clients
Likeliness to Recommend
What differentiates MailerLite from other similar products?
Mailer Lite's simplicity is what drew me to it. In contrast to competing solutions, everything you need is conveniently located here. As of late, it has become an integral component of our routine business procedure with clients. In particular, it excels at making emails that answer questions or follow up on previous ones.
What is your favorite aspect of this product?
Specifically, I like how their interaction made me feel like a valued customer. Although it's a bummer that the chat is a paid service, having access to knowledgeable, helpful people who are eager to provide their assistance has made the service invaluable. I am quite appreciative of this. Everything I've seen of the tool over the past several days has been encouraging.
What do you dislike most about this product?
When I try to make a modification to what I've been making, I'm forced to wait because a loading pop-up appears. I wish it could happen immediately, but unfortunately, any sort of transformation requires time. It's not obvious to set up either the email sequences or the website pages, so I'd like a more detailed guide. To understand how to make a landing page and an email nurturing sequence, I looked at a lot of resources online.
What recommendations would you give to someone considering this product?
As an electronic newsletter delivery platform, MailerLite excels at making the process as easy as possible for both the creator and the recipient. I've tried a few different email marketing systems, and this one by far has the best combination of ease of use and feature set. When I need to send out large emails to our clientele, such as newsletters or time-sensitive marketing announcements, I often turn to MailerLite. Email creation and distribution is a simple procedure, and the data you collect will help you decide if your strategy needs adjusting.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
