What is Invoca?
Invoca is a revenue execution platform that connects marketing and sales teams to help them track and optimize the buying journey to drive more revenue. By using a comprehensive revenue execution platform with deep integrations with leading technology platforms, revenue teams can better connect their paid media investments directly to revenue, improve digital engagement, and deliver the best buyer experiences to drive more sales. From marketing to sales and eCommerce to CX, Invoca’s active conversation intelligence platform enables revenue teams to create better buying experiences, drive more leads, and increase revenue.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
95 Plan to Renew
1
Since last award
74 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Invoca?
Pros
- Acts with Integrity
- Friendly Negotiation
- Trustworthy
- Fair
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Call Recording
Audio Transcription
Call Analytics
Role-Based Access
Dashboards and Reporting
Conversation Coaching
Application Integration
Artificial Intelligence Engine
Manager Annotation and Feedback
Vendor Capability Ratings
Quality of Features
Business Value Created
Vendor Support
Breadth of Features
Ease of Data Integration
Availability and Quality of Training
Ease of IT Administration
Ease of Implementation
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of Customization
Invoca Reviews
Michael S.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: Business Leader or Manager
Submitted Jan 2022
Start optimizing on your audiences today
Likeliness to Recommend
What differentiates Invoca from other similar products?
Data Storage (cloud vs cookie), different attribution options, conversational / data signals, data classification, pay per call model built into product, phone number usage efficiencies
What is your favorite aspect of this product?
Empowering agencies to manage phone numbers and classify data, dynamic call routing to fit any business need
What do you dislike most about this product?
Speech analytics does require some effort to set up and manage. Limited pre built signals.
What recommendations would you give to someone considering this product?
Many vendors claim do do the same but approach, data storage, attribution options, ease of use, integration options, account management and advance routing capabilities will set each vendor apart. Speech analytics can be a differentiator for the most advanced organizations.
Pros
- Reliable
- Performance Enhancing
- Trustworthy
- Client Friendly Policies
Michael D.
- Role: Sales Marketing
- Industry: Insurance
- Involvement: Business Leader or Manager
Submitted Jan 2022
Great campaign tracking generated useful analytics
Likeliness to Recommend
What differentiates Invoca from other similar products?
Integrates with In-house systems and good analytics. The Dashboard gives me results to review each and every day. The results are relaible and help provide decision support.
What is your favorite aspect of this product?
The call tracking and analytics. It is so easy to set up the unique phone numbers for campaigns and to immediately see the results.
What do you dislike most about this product?
I honestly do not have any dislike. The cap on the number of active numbers is a little cumbersome but can be addressed with more availability at a higher cost. Overall a very reliable product.
What recommendations would you give to someone considering this product?
I would recommend that someone considering this product get sample reports and work with their information technology department to ensure that the data can be fed into the company's business intelligence tools. That is the key to a successful implementation.
Pros
- Reliable
- Client Friendly Policies
- Transparent
- Appreciates Incumbent Status
Veronica Y.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Nov 2021
Easy to use
Likeliness to Recommend
What differentiates Invoca from other similar products?
Invoca was very easy to customize and sift through.
What is your favorite aspect of this product?
How easy it was to download and access multiple different reports
What do you dislike most about this product?
I wish there was a way to dedupe repeat callers easier
What recommendations would you give to someone considering this product?
No recommendations
Pros
- Reliable
- Respectful
- Generous Negotitation
- Includes Product Enhancements
Cons
- Vendor's Interest First