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HubSpot Marketing Hub (Social) Logo Award Winner Product Badge
HubSpot Marketing Hub (Social) Logo Award Winner Product Badge
HubSpot

HubSpot Marketing Hub (Social)

Composite Score
8.8 /10
CX Score
9.0 /10
Category
HubSpot Marketing Hub (Social)
8.8 /10

What is HubSpot Marketing Hub (Social)?

From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


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Awards & Recognition

HubSpot Marketing Hub (Social) won the following awards in the Social Media Management - Enterprise category

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HubSpot Marketing Hub (Social) Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub (Social).

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

97 Plan to Renew

3
Since last award

84 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub (Social)?

2% Negative
4% Neutral
94% Positive

Pros

  • Respectful
  • Trustworthy
  • Reliable
  • Fair

Feature Ratings

Average 84

Dashboards and Visualization

87

Social Media Channel Integration Outbound

87

Social Media Channel Integration Inbound

87

Campaign Execution

86

Social Moderation and Workflow Management

85

Trend Analysis

84

Social Asset Management

84

Social Response Management

83

Social Post Archival

83

Contextual Analysis

79

Sentiment Analysis

78

Vendor Capability Ratings

Average 81

Quality of Features

83

Breadth of Features

83

Availability and Quality of Training

83

Business Value Created

82

Ease of Data Integration

82

Usability and Intuitiveness

81

Ease of Implementation

81

Ease of Customization

80

Ease of IT Administration

79

Product Strategy and Rate of Improvement

78

Vendor Support

77

HubSpot Marketing Hub (Social) Reviews

heylin i.

  • Role: Industry Specific Role
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

A ValuableAsset for Integrated Marketing Campaigns

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub (Social) from other similar products?

HubSpot really sets itself apart from the rest. It's not just a marketing tool, it's an all-in-one platform that seamlessly unites marketing, sales and service. Best of all, it focuses on inbound marketing, building relationships through great content. And the best part? It's so easy to use. Whether you're a marketing pro or just starting out, the interface is intuitive, so it's easy to dive in and get things done. The social media management tools help a lot, allowing you to schedule, track and analyze all your social activities with ease.

What is your favorite aspect of this product?

As a user, my favorite aspect of HubSpot has to be its seamless integration of marketing, sales and service functionalities all under one roof. It's like having a unified command center for our entire customer acquisition strategy. The platform's user-friendly interface is incredibly easy to navigate and utilize its various features.

What do you dislike most about this product?

While I genuinely appreciate and find immense value in almost every aspect of HubSpot Marketing Hub (Social), if I were to pinpoint a minor consideration, it would be that the initial learning curve might be slightly steep for those who are entirely new to marketing platforms. However, it's important to note that HubSpot offers fantastic resources through the HubSpot Academy, which significantly eases the onboarding process. Once you're past that initial phase, the platform's user-friendly nature takes over, making it a joy to use.

What recommendations would you give to someone considering this product?

For anyone considering HubSpot, my first recommendation would be to leverage the HubSpot Academy to its fullest. The platform offers an abundance of educational resources and certifications that will not only help you get up to speed quickly but also empower you to make the most of every feature. Additionally, take the time to explore the integrated approach of HubSpot by connecting with the other hubs, such as Sales Hub and Service Hub, to unlock the full potential of a unified customer engagement strategy.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Elias R.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

HubSpot Social Empowering Social Strategy Success

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub (Social) from other similar products?

HubSpot Marketing Hub (Social) stands out by being part of a larger marketing platform. It's not just for social media – it's part of a system that handles lots of marketing tasks. It's easy to use, connects with other tools, and gives detailed information on how your marketing is doing. This all-in-one approach makes it different from other tools that focus only on social media.

What is your favorite aspect of this product?

My favorite thing about HubSpot Marketing Hub (Social) is how it brings everything together. It's not just about managing social media; it's part of a whole marketing system. I love how I can schedule posts, see how they perform, and connect with our customers – all in one place. It makes my job easier and keeps everything organized.

What do you dislike most about this product?

Honestly, there isn't much I dislike about HubSpot Marketing Hub (Social). If I had to pinpoint something, it might be that getting the hang of all its features took a bit of time. However, once I got into it, the platform proved to be a valuable asset for managing our social media and marketing efforts.

What recommendations would you give to someone considering this product?

If you're considering HubSpot Marketing Hub (Social), maybe you should: Explore the features: Take the time to explore all the features available. HubSpot Marketing Hub (Social) offers a lot, so getting familiar with what it can do will help you make the most of it. Take advantage of resources: HubSpot provides ample resources like tutorials, guides, and customer support. Utilize these to learn more about the platform and maximize its potential. Plan your strategy: Before diving in, have a clear idea of your social media strategy. Align the platform's features with your goals to use it effectively.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Katherine R.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

HubSpot Marketing Hub is an amazing product!

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub (Social) from other similar products?

HubSpot Marketing Hub stands out from its counterparts through its comprehensive, all-in-one solution that seamlessly integrates with the broader HubSpot ecosystem. With a user-friendly interface, advanced analytics, and continuous innovation, it offers a robust platform for social media marketing. Automation capabilities streamline tasks, and strong user support and community engagement contribute to its overall appeal. HubSpot's commitment to continuous improvement ensures that marketers have access to cutting-edge features, making it a versatile and powerful solution in the realm of social media marketing.

What is your favorite aspect of this product?

A standout feature of HubSpot Marketing Hub is its ability to automate key processes in marketing. The platform provides robust automation tools that enable users to schedule and execute repetitive actions, such as sending emails, audience segmentation, and content personalization. This not only saves valuable time but also allows for greater efficiency in campaign management, enhancing relevance and customization in customer interactions. Automation in HubSpot Marketing Hub significantly contributes to optimizing marketing strategies and improving the user experience.

What do you dislike most about this product?

I can't help but praise the excellence of HubSpot Marketing Hub; honestly, I find no aspect that displeases me. This tool has proven to be outstanding in every aspect of my marketing needs. From its intuitive interface to its powerful automation and analytics tools, HubSpot Marketing Hub has elevated my ability to manage campaigns efficiently and effectively. The seamless integration with other HubSpot tools and its constant commitment to updates and improvements make this platform an unparalleled choice. In summary, HubSpot Marketing Hub is an incredibly comprehensive tool that has transformed my approach to digital marketing.

What recommendations would you give to someone considering this product?

For those considering HubSpot Marketing Hub, I recommend thoroughly exploring its diverse features, ensuring seamless integration with existing tools, and taking advantage of the extensive training resources provided. Begin with a well-defined marketing plan, utilizing automation strategically to enhance efficiency without compromising personalization. Stay informed about regular platform updates, engage with the supportive user community, and evaluate scalability to ensure it aligns with future growth. HubSpot Marketing Hub's comprehensive capabilities can be optimized by approaching it strategically and leveraging the available resources fo

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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