Turn Organizational Culture into a Competitive Advantage

Unleash the power of culture to enable your strategy.

Onsite Workshop

Culture that is not actively managed can lead to:

  • Higher turnover
  • Increased risk of unethical or illegal behavior
  • Negative perceptions of organizational values

A competitive culture leads to many benefits, including:

  • Increased organizational value and profitability
  • Improved engagement and productivity
  • Greater success executing corporate strategy

Module 1: Work With Executive Team to Define Focus Values

The Purpose

  • Describe the desired future state and anticipate challenges in changing culture.
  • Review feedback on current culture and develop the action plan to shift to desired state.

Key Benefits Achieved

  • McLean & Company’s model for turning culture into a competitive advantage is used to align strategy and values with actioned behaviors.
  • Current state is evaluated and desired state is described with specific focus values.
  • Project goals, timeline, and resources are determined.

Activities: Outputs:
1.1 Hold kick-off meeting.
  • Culture Documentation Template
1.2 Hold action meeting.
  • Cultural Assessment Report Template

Module 2: Work With Executive Team to Review Behaviors

The Purpose

  • Provide executives with an awareness of perceptions of their observed behaviors.

Key Benefits Achieved

  • Support the desired cultural shift through modeled behaviors from senior leaders.

Activities: Outputs:
2.1 Review leader behaviors.
  • Executive Reflection Template

Module 3: Review HR Processes

The Purpose

  • Guide HR through a prioritized action plan with assigned accountability.
  • Evaluate current core competencies to determine applicability with revived culture focus values.

Key Benefits Achieved

  • HR’s action plan is outlined.
  • Competencies are aligned with culture.

Activities: Outputs:
3.1 Create an HR action plan.
  • HR Culture Playbook
3.2 Review core competencies.
  • Organizational core competencies evaluated for focus value alignment
3.3 Develop the HR communication plan.
  • Internal communications planned

Module 4: Prepare to Spread and Manage Culture

The Purpose

  • Outline internal communications to gain greater buy-in.
  • Encourage desired behaviors with first-wave program group.
  • Prepare to cascade facilitation of desired behaviors throughout the organization.

Key Benefits Achieved

  • Communications plan is determined.
  • Behaviors displaying focus values are reinforced.
  • Culture Facilitation Guide is tailored to the needs of leaders throughout the process.

Activities: Outputs:
4.1 Outline recognition program for early adopters.
  • Method outlined to positively reinforce desired behaviors
4.2 Customize the Culture Facilitation Guide for Leaders.
  • Culture Facilitation Guide for Leaders

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