On October 25 and 26, McLean & Company hosted Signature, our members-only event. Over 70 HR leaders from across North America gathered together with one main focus: defining and executing on innovative HR ideas around a theme of employee experience.

The event started off with a bang as keynote speakers Melodie Barnett and Phil Buckley from Pivot Communications Inc. challenged participants to tackle “Employee experience…if you dare.”

Next up was a thought-provoking CHRO panel where Tchernavia Rocker (Harley Davidson), Mardi Walker (Ottawa Senators), and Ramiro Medina (Virgin Hyperloop One) discussed some of their employee experience initiatives and how those have driven ROI.

McLean & Company Senior Research Director Liz Woods shared the results of our extensive research project into a new leadership model – Integrated Leadership, while Vice President Jennifer Rozon and I talked about the science of HR decision making and shared insights gathered from McLean & Company diagnostics such as the HR Stakeholder Management Survey, HR Management and Governance Survey, and our suite of engagement diagnostics.

Collaborative workshops on design thinking, employee value proposition, HR analytics, and senior leadership engagement allowed participants to get hands-on with a variety of practical exercises. We rounded out the event with peer-to-peer information sharing sessions on career pathing, curated learning, organizational design, and pay-for-performance rounding.

There were so many great moments and insights, it would be impossible to do it all justice in one post. Instead, here are the top 5 insights I took away from McLean & Company’s 2017 Signature event.

Build the Employee Experience

"Employee experience (EX) is the employee’s perception of their cumulative lived experiences with the organization."
– McLean & Company

"EX brings your employee value proposition to life, reinforces your employer brand, and drives employee engagement. Ignore it at your own peril!"
– Melodie Barnett, Pivot Communications Inc.


Learn more: Access our research on culture here

Leadership Requires a New Skillset – Integrated Leadership

"The current approach to leadership is no longer sufficient in today’s operating environment."
– Liz Woods, McLean & Company


Today’s leaders are operating in a volatile, uncertain, complex, and ambiguous (VUCA) world, and require a new model of leadership to drive individual and organizational success. This shift to integrated leadership requires a focus on preparing to lead and creating a space to lead.


Learn more: Access our research on leadership here


The Science of HR Decision Making

"Move beyond averages and look at the underlying volatility and variability of stakeholders, departments, teams, and individuals. Averages often hide unique insights."
– Jennifer Rozon, McLean & Company

Defining and measuring your key HR metrics is difficult. The results of our own analysis showed that two key areas were essential for HR success: stakeholder satisfaction and the employee experience. Both are measurable areas that have the largest impact on HR and the overall organization.


Learn more: Access our Employee Experience Monitor here


Human Capital by Design

"Design thinking is a human-centered problem-solving methodology."
– Mark Leung, Rotman DesignWorks

HR can use design thinking techniques to optimize an HR process for better customer service, employee experience, efficacy, and operational excellence.

Watch for McLean & Company’s upcoming research on improving employee experience using design thinking.


Learn more: Access our HR strategy research here


Create a Culturally Centric Competency Framework – Case Study

"A competency framework helps you have a common language across the business."
– Jennifer Rohrbacher, Worthington Industries

In partnership with McLean & Company’s analysts using our workshop methodology, Worthington was able to produce a culturally centric competency framework that included key stakeholders, and where participants felt like they owned the final product.


Learn more: Access our competency research here


By Brad Markis, Sales Director, McLean & Company


If you would like to learn more about the Signature event or the topics covered, please contact your account manager or Brad Markis at Bmarkis@mcleanco.com

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