Storyboard: Uncover the Employee Value Proposition to Attract, Engage, and Retain Talent

Author(s): Karen Mann, Matt Fulton

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The Employee Value Proposition (EVP) is a critical tool for organizations to effectively retain and engage the right talent in their organizations, while attracting their desired future workforce.

This Research Will Help You:

  • Uncover the EVP that currently exists in your organization
  • Strengthen your EVP by ensuring that it is accurate, aligned, aspirational, and differentiated
  • Test your EVP with your current workforce and target talent pool
  • Develop an internal and external communication plan
  • Track and measure the results of your EVP

A strong EVP positively impacts engagement levels which in turn positively impact profitability and shareholder value. An effective EVP also positively influences employee retention (decreasing turnover costs), strengthens the alignment of HR with the business, and increases recruiting efficiency (decreasing recruitment costs).

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