Uncover the Employee Value Proposition Executive Briefing

Author(s): Jennifer Waxman, Camille Galindez, Talia Speigel, Deena Abo Hashima, Molly Woudenberg, Kelly Berte

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This executive briefing consists of a high-level overview of the importance of an accurate and compelling employee value proposition (EVP). This document includes:

  • A summary of the benefits of an EVP and employer brand.
  • McLean & Company insights.
  • Required steps to draft and refine an EVP.

Use this document to make the case for a strong employee value proposition to your executive team.

Tags

EVP, Employee Value Proposition, Employer Brand, Branding, Employee Experience, Reputation, Employer, Culture, Talent Management, Strategy, Engagement, Talent Acquisition, Retention challenges, attracting employees, attracting new hires, attract candidates, employer marketing, employer marketing challenges, candidate communications, Employer Value Proposition, competitive talent market, competitive advantage, Value Prop
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